Senior Therapeutic Area Specialist, Cardiovascular - Gary IN
About The Position
The Therapeutic Area Specialist (TAS) is a critical role in Bristol Myers Squibb’s customer model, focused on delivering impactful engagement with health care providers (HCPs) and driving adoption of new and existing medicines for appropriate patients. The primary role is to drive demand for BMS medicines within the assigned portfolio through differentiated customer experiences and scientifically informed engagement. The TAS builds credibility with customers across the patient care journey, understands customer and patient needs, and adapts messages and engagement plans accordingly. The role requires strong account management and selling capabilities, analytical use of customer and market data, effective use of digital channels and CRM tools, and cross-functional collaboration while operating in accordance with BMS policies and procedures.
Requirements
- Advanced scientific degree and/or preferably 5+ years of pharmaceutical or biotechnology experience as healthcare sales, MSL, HCP, or nurse.
- Ability to communicate scientific or clinical data accurately and convincingly to help physicians best serve their patients.
- Demonstrated experience building and maintaining credibility with key customers, office staff, and others in the customer influence network.
- Demonstrated account management skills, superior selling competencies, and a sales performance track record of meeting or exceeding goals.
- Strong selling and promotional skills supported by a track record of performance.
- Ability to work effectively cross-functionally with a positive team mindset and can-do attitude.
- Excellent communication and presentation skills to explain scientific and clinical data clearly.
- Ability to analyze data, segment HCPs, and interpret information related to BMS products, customer preferences, and clinical data.
- Competency using CE^3 and other software or CRM tools to collect, enter, and manage quality data in a timely and compliant manner.
- Strong business acumen, integrity, and good judgment to perform the role compliantly.
Nice To Haves
- Experience in cardiovascular preferred.
- Strong learning mindset and passion for science, including staying current with the latest data.
- Understanding of the patient journey and experience, with a patient-focused mindset.
- Demonstrated resourcefulness and ability to connect with customers.
- Learning agility and a track record of balancing individual drive with a collaborative attitude.
- Understanding, adapting to, and effectively using healthcare technology and digital communication channels.
Responsibilities
- Drive demand for BMS medicines in the assigned portfolio for appropriate patients.
- Engage health care providers with a differentiated customer experience and communicate scientific and clinical data accurately and convincingly.
- Build and maintain credibility with key customers, office staff, and other members of the customer influence network.
- Identify, engage, and cultivate credibility with customers across the patient care journey.
- Customize engagement and tailor messages to HCP needs and preferences.
- Analyze prescribing patterns, market trends, HCP preferences, clinical data, and other relevant information to guide account strategy and targeting.
- Segment HCPs and use CE^3 to generate insights and conduct dynamic call planning.
- Use digital communication channels and CRM tools to communicate with HCPs and colleagues, manage compliant customer data, track interactions, and plan future engagements.
- Use Medical on Call technology effectively.
- Develop, execute, and adjust business plans based on business and market drivers.
- Collaborate cross-functionally and comply with BMS policies and procedures.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
