Territory Sales Representative

Wheel Pros•Riverside, MO

12d•$90,000 - $100,000

About The Position

The Territory Sales Representative drives profitable sales growth within an assigned geographic territory by managing and expanding key-account relationships, identifying new revenue opportunities, and executing strategic customer visit plans. The role focuses on upselling and cross-selling, proactive account management, disciplined use of CRM, and close collaboration with Inside Sales to support order processing and customer experience. Wheel Pros, a division of Hoonigan, serves the automotive enthusiast community with vehicle enhancements and content. Its distribution centers across North America, Australia, and Europe support more than 30,000 retailers and a growing e-commerce presence. Its product portfolio includes wheels, suspension, lighting, and accessories.

Requirements

At least 2 years of B2B sales experience; field or territory sales experience is strongly preferred.
A proven record of meeting or exceeding sales goals.
Consultative selling skills, including discovery, objection handling, and closing.
Business acumen covering basic pricing and gross profit concepts, customer segmentation, and pipeline management.
Proficiency with CRM tools and Microsoft Office or Google Workspace.
Valid driver’s license and ability to travel routinely within the territory.

Nice To Haves

Experience in automotive aftermarket, distribution, wheels and accessories, lighting, or adjacent industries.
Experience managing a defined book of business and growing strategic accounts.
Familiarity with data-driven selling tools, including sales analytics and ordering trends.

Responsibilities

Develop and execute a strategic territory plan, including visit cadence, account priorities, and targeted growth initiatives.
Grow sales in assigned accounts by identifying opportunities, expanding product adoption, and increasing share of wallet.
Identify and convert upsell and cross-sell opportunities during customer visits and calls.
Use sales and ordering insights to detect churn risk or declining sales, then develop recovery and retention plans.
Prospect for new business within the territory, including reactivating dormant accounts.
Conduct regular in-person and virtual customer meetings to strengthen relationships and drive execution.
Coordinate with Inside Sales on quotes, order processing, follow-up, and issue resolution.
Follow up on commitments and action items to close deals and prevent lost sales.
Maintain accurate activity, pipeline, and account plans in CRM, using it to support consistent execution and growth.
Segment accounts and prioritize time using an Ideal Customer Profile and account tiers such as Strategic, Key, and Long Tail.
Partner with Distribution/Operations, Customer Service, Product, and Marketing to support account needs and territory initiatives.
Provide field feedback on competitive activity, pricing pressure, product gaps, and customer trends.
Meet expectations for customer engagement, revenue growth, gross profit contribution, account retention and reactivation, CRM accuracy, action-item closure, issue resolution, pipeline health, and new account wins.