Territory Manager

Acosta•Springfield, IL

11d

About The Position

The Territory Manager drives sales growth, delivers retail execution, and builds relationships across an assigned territory of retail locations within a major consumer electronics retailer. As a sales leader and brand ambassador, the manager empowers store teams through product training, real-time sales support, and strategic partnerships. The role supports stores across a geographic district, including outlier stores in adjacent smaller markets, and requires developing in-store relationships, training retail associates, leading customer-facing selling events, mentoring seasonal team members, and optimizing store visit frequency and coverage. The position reports to the Senior Program Manager.

Requirements

1–2+ years of retail, sales, field marketing, or training experience.
Strong communication, presentation, and organizational skills.
Ability to build rapport quickly and develop meaningful relationships with retail partners at all levels.
Ability to work independently across a multi-store territory with frequent in-store travel.
Proficiency in Microsoft Office and digital reporting tools.
Valid driver’s license and reliable transportation.
Ability to lift and carry up to 50 lbs.
Frequent standing, walking, listening, and visual activities.

Nice To Haves

Experience in consumer electronics or technology categories.
Supervisory, mentorship, or team leadership experience.

Responsibilities

Drive sell-through, attach rates, and market share growth across assigned stores.
Conduct strategic store visits to review sales results, identify opportunities, and align with retail teams on priorities.
Provide hands-on sales assistance and product demonstrations on the sales floor.
Own territory-level KPIs and performance targets, identifying and addressing performance gaps.
Plan and execute customer-facing selling events, including weekend engagements and product demonstrations.
Develop in-store activations and events to generate excitement and increase brand sales.
Deliver in-store and virtual product training to retail associates, store leaders, and district leaders.
Build product confidence through lunch-and-learns, training blitzes, group sessions, and marketplace trainings for higher-level managers.
Coordinate and lead group training meetings and events within the territory.
Build trust-based relationships with store managers, department leads, and regional retail leaders.
Identify and cultivate in-store brand champions.
Schedule regular check-ins with store leadership about goals, performance, and promotions.
Influence retail partners to support sales, training, and promotional efforts.
Represent the client as the primary field brand ambassador.
Collect and share actionable insights about competition, retail conditions, promotional effectiveness, and customer feedback.
Report field activities, visit outcomes, and territory performance accurately and on time.
Use retail relationships to gather intelligence that informs program strategy and client decisions.
Attend and lead assisted-selling events and partner activations.
Set up brand tables, pop-ups, and in-store displays to improve product visibility and movement.
Maximize retail traffic during key periods, including back-to-school, fall launches, and holiday seasons.
Analyze the territory and optimize store visit frequency and coverage.