Territory Manager II

Swisher•Lima, OH

About The Position

Swisher is seeking a results-driven Territory Manager to support Lima, Ohio, and surrounding markets. The role uses sales data, customer insights, analytics, and market intelligence to influence customer decisions, increase distribution, grow market share, and deliver measurable top- and bottom-line growth. The Territory Manager acts as a category advisor, building customer partnerships and delivering fact-based recommendations that improve category performance and shopper outcomes. The position focuses on expanding distribution and market presence across retail and wholesale accounts, executing new product launches, understanding consumer and competitive trends, and translating insights into strategies for local markets. It also requires strong in-store execution of merchandising, promotions, and pricing, along with use of CRM and analytics tools to measure performance and refine sales strategies.

Requirements

  • At least 2 years of customer-facing sales experience.
  • Ability to translate data into actionable insights and business recommendations.
  • Strong analytical and problem-solving skills.
  • Excellent communication skills.
  • Proficiency in Excel and digital tools.
  • Valid driver's license and willingness to travel locally.

Nice To Haves

  • Experience in CPG, retail, or distributor environments.

Responsibilities

  • Analyze sales data, customer insights, and market trends to identify growth opportunities.
  • Deliver fact-based recommendations to improve category performance and shopper outcomes.
  • Lead customer conversations through storytelling and serve as a category advisor.
  • Increase stores receiving points of distribution, assortment, and shelf presence across retail and wholesale accounts.
  • Execute new product launches quickly and in alignment with consumer trends and retailer needs.
  • Prioritize high-impact opportunities using data and territory insights.
  • Monitor consumer, competitive, and industry trends and translate insights into strategies for customers' local markets.
  • Develop relationships with key decision-makers and influencers.
  • Influence customer outcomes using data storytelling and value-based selling.
  • Partner with distributors to ensure aligned execution.
  • Ensure effective in-store execution of merchandising, promotions, and pricing.
  • Use CRM and analytics tools to track performance, measure impact, and refine strategies.

Benefits

  • Base salary and bonus program.
  • Company vehicle for business and personal use.
  • Medical, dental, vision, and life insurance effective on date of hire.
  • Generous 401(k) plan.
  • Defined Contribution Plan.
  • Paid vacation and paid holidays.
  • Tuition reimbursement.
  • Professional growth and development programs.
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