Studio Manager

Staffing Fitness•Birmingham, AL

7h•$55,000 - $70,000•Onsite

About The Position

Staffing Fitness is partnering with a fast-growing, multi-location boutique fitness operator to hire a Studio Leader, also known in boutique studios as a Studio Manager or General Manager. The role owns studio results, including membership growth, team performance, operational compliance, and member experience. It leads coaches and sales associates, partners weekly with the Chief Operating Officer (COO), and translates company goals into plans the team can execute. This is a hands-on leadership position spent on the studio floor and in the lobby. Assistant Studio Managers ready to lead their own studio are encouraged to apply. The Studio Leader sets studio goals, plans and runs community and marketing events, monitors performance metrics, hires and develops staff, communicates priorities, and ensures compliant day-to-day operations. The role also maintains a welcoming, high-energy member experience and is measured against targets for coach conversion, class utilization and churn, and sales-associate booking and close rates.

Requirements

At least 1–2 years as a Studio Manager, Assistant Studio Manager, or in a similar leadership role in fitness, retail, hospitality, or another sales-driven, customer-facing business.
A track record of achieving sales and membership targets.
Experience hiring, training, and coaching people to improve performance.
Comfort interpreting metrics and turning them into action.
Strong organization and follow-through on deadlines and policies.
A people-first, high-energy presence that members and staff enjoy being around.
Availability for early mornings, evenings, and some weekends to align with class schedules.

Nice To Haves

Boutique or group fitness experience.
Multi-unit or franchise operations background.
A fitness certification.

Responsibilities

Set yearly, quarterly, and monthly goals with the COO and develop plans to achieve them.
Lead weekly team meetings and goal-focused working sessions.
Plan and run community and marketing events to attract new members.
Review studio and individual metrics weekly, identify gaps, and take action.
Hire, onboard, and coach sales associates to achieve lead, intro, membership, and wearable-technology sales goals.
Hire coaches in partnership with the Head Coach, work to keep coach turnover low, and lead and develop an Assistant Studio Leader where the studio has one.
Conduct role-plays, training sessions, and regular feedback conversations.
Conduct twice-yearly performance reviews in April and October for the Head Coach and all sales associates.
Recognize strong performance, address performance issues, and make staffing decisions as needed.
Ensure team members understand the mission, values, current priority, and their role in achieving it.
Communicate consistently through team chat, email, training, and in-studio check-ins.
Follow company business policies and meet COO deadlines.
Create the sales-associate schedule to ensure front-desk coverage during every operating hour.
Process cancellations, freezes, and membership changes within three business days.
Respond to emails within 24 hours.
Ensure classes meet operating standards, including check-in and station assignments, functioning heart-rate technology, on-time starts, and enforcement of the late-arrival policy.
Be present during class check-in, greet members by name, support the front desk, and build relationships.
Set the standard for a welcoming, high-energy lobby and exceptional customer service.
Lead the team toward coach intro-class close rates of 60% or higher, class utilization of 80% or higher, and monthly member churn below 5%.
Lead the team toward sales-associate targets of at least two intro classes booked per shift and a close rate of 60% or higher.