Student Marketeer - University of Wisconsin–Madison

Red Bull•Madison, WI

About The Position

As a Red Bull Student Marketeer, you will represent the brand and its products on the University of Wisconsin–Madison campus and in the surrounding region. Reporting to the local Field Marketing Specialist, you will learn about Red Bull’s target group and help grow brand awareness, product understanding, consumer reach, and sales. The role involves engaging directly with consumers and customers, encouraging product trials, and supporting Red Bull events to create memorable brand experiences. It offers flexible part-time hours in a creative and inclusive atmosphere.

Requirements

Must be at least 18 years of age.
Must have a valid US driver’s license.
University or college enrollment is required.
Must be fluent in English.
Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Immersed in student life and familiar with the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
Connected with a diverse range of influential groups and individuals on campus.
Affinity for project management, behind-the-scenes work, and sales.
A team player willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

Additional languages are an advantage.

Responsibilities

Represent Red Bull’s brand personality and company values through everyday interactions with consumers and customers.
Build and execute an innovative campus plan that engages students and brings the brand to life at the university.
Establish and maintain a network of key local contacts on and around campus.
Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to connect them with Red Bull.
Promote product trial and awareness through sampling, answering consumer questions and concerns.
Work at Red Bull events, collegiate activations, and supported events to help deliver memorable brand experiences.
Build awareness of and encourage participation in Red Bull collegiate events and activations.
Increase brand engagement on personal social media handles through authentic content.
Build relationships with local sales account managers and help ensure Red Bull is available and visible at outlets, on campus, and in the region.
Collaborate with sales to open new Red Bull distribution points on campus and beyond.
Use relevant Red Bull assets to maintain brand visibility in sales accounts.
Ensure defined store standards are executed.
Deliver high-quality execution and attention to detail across role responsibilities.
Share ideas and collaborate with the team through regular in-person and online interactions.
Plan and report activities accurately and on time through the dedicated online platform.
Provide local insights, trends, and opportunities to support business development.