Student Marketeer - North Carolina State University

Red Bull•Raleigh, NC

About The Position

As a Red Bull Student Marketeer, you will represent the brand and its products on campus and in the surrounding region. Reporting to the local Field Marketing Specialist (FMS), you will learn about Red Bull’s target group and help build brand image and product understanding. The role involves reaching new consumers, engaging university students, increasing sales and visibility, inviting product trials, and contributing to memorable brand experiences at Red Bull events. Student Marketeers value flexibility and work in a creative, inclusive atmosphere. The position combines brand ambassadorship, campus marketing, sales support, and executional work. You will develop a tailored campus plan, build relationships with students and local contacts, support events and activations, increase engagement through social media, help improve product availability and visibility, and accurately plan and report activities. This is a part-time position requiring at least 15 hours per week, including some evenings and weekends. The hourly rate is $16.00, subject to change. Benefits are not available for this position.

Requirements

Must be at least 18 years of age.
Must have a valid U.S. driver’s license.
Must be enrolled at a university or college.
Must be fluent in English.
Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Immersed in student life and knowledgeable about the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
Connected with a diverse range of influential groups and individuals on campus.
Affinity for project management, working behind the scenes, and winning sales.
A team player willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

Additional language skills are an advantage.

Responsibilities

Represent Red Bull’s brand personality and company values in interactions with consumers and customers.
Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
Build and maintain a network of key individuals on and around campus.
Identify local collegiate content creators in relevant Red Bull scenes and work with the FMS to connect them with Red Bull.
Promote product trial and awareness through sampling, answering consumer questions and concerns.
Work at Red Bull events, collegiate activations, and supported events to help create memorable brand experiences.
Build awareness of and encourage participation in collegiate events, activations, and the World of Red Bull.
Increase brand engagement through authentic content on social media handles.
Build relationships with local sales account managers and help ensure Red Bull is available and visible in outlets, on campus, and in the region.
Collaborate with sales to open new Red Bull distribution points on campus and beyond.
Use relevant Red Bull assets to maintain brand visibility in sales accounts.
Ensure defined store standards are executed.
Deliver executional excellence and attention to detail in all areas of the role.
Share ideas and collaborate with the team through regular in-person and online interaction.
Plan and report activities accurately and on time in the dedicated online platform.
Provide local insights, trends, and opportunities to contribute to business development.