About The Position

The Store Manager is responsible for the store’s holistic omni customer experience and for maintaining visual and commercial standards in line with the store format, global guidelines, and regional strategies. The role leads the full store team, fosters an inclusive and collaborative culture, and identifies the store’s strengths, opportunities, and competitors. The Store Manager analyzes sales and budgets and develops plans to optimize results and profits. The role oversees customer service, sales performance, staffing and scheduling, talent and performance management, store operations, visual presentation, stock and garment processes, and in-store omni services and technology. The Store Manager also ensures that administrative routines, security, health and safety, and legal requirements are followed. H&M describes the position as a leadership role with a salary range of $67,400–$77,480 annually; pay may vary based on qualifications and location details.

Requirements

  • Relevant experience in a leadership position.
  • Retail management and retail operations experience.
  • Experience collaborating closely with a team.
  • Strong leadership skills and willingness to take responsibility for others.
  • Confidence in team coaching and development.
  • Ambition and effective communication skills.
  • Analytical problem-solving ability and capability working with numbers and managing statistics.

Responsibilities

  • Lead and maintain the total omni customer experience, visual curation, and commercial standards in the store.
  • Represent H&M positively in customer interactions and ensure the team provides personal service, fashion guidance, and active selling.
  • Establish, analyze, and follow up on sales and budget goals; create plans to optimize results and profits.
  • Ensure the team promotes the Customer Loyalty App (Hello Member) and in-store sustainability initiatives.
  • Schedule to budgeted hours in line with sales budgets and commercial activities.
  • Ensure correct fitting-room and checkout routines, including transactions, returns, and exchanges.
  • Identify commercial opportunities, monitor store strengths and competitor activity, and act on opportunities.
  • Manage store maintenance cost-efficiently and ensure administrative routines are handled correctly.
  • Keep the team informed about fashion, trends, products, competitors, and relevant local market knowledge.
  • Ensure the team provides product and fashion knowledge during customer interactions.
  • Recruit, onboard, upskill, develop, and manage the performance of the store team; complete performance evaluations and succession planning.
  • Collaborate with the Area team and store leadership team, including visual merchandisers, and maintain excellent communication and professionalism.
  • Plan and schedule the team; communicate regularly with colleagues through meetings and other updates.
  • Ensure store procedures, routines, security, and legal requirements are followed.
  • Participate in relevant onboarding, training, and development courses.
  • Maintain a clean and tidy sales floor and back of house, with high fashion quality, visual presentation, and garment care.
  • Ensure good stock levels and provide allocation input to relevant colleagues.
  • Support daily store opening and closing routines and processes.
  • Ensure the garment cycle, delivery-to-presentation processes, and fitting-room routines meet standards and use provided tools and technology.
  • Maintain best practices for in-store omni services and technology, including the Instore Care App, Click & Collect, and Smart Store.
  • Maintain price signs across the store in accordance with guidelines and applicable global, local, regional, and sales-market strategies.
  • Maintain back-of-house information and colleague areas, including health and safety and tidiness.

Benefits

  • Staff discount across H&M Group brands, including H&M, COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, and Afound.
  • H&M Incentive Program (HIP).
  • Medical, pharmacy, vision, and dental coverage.
  • Employee Assistance Program.
  • Vacation, wellness, holiday, and parental pay.
  • 401(k).
  • Commuter benefits.
  • Health and dependent care flexible spending accounts.
  • Additional voluntary benefits.
  • Wellness and family support programs.
  • Paid leave programs and paid time off, including a community day to serve the local community.
  • Colleague Resource Groups and career development opportunities.
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