Store Manager

MINISO USA•Richmond, VA
•$19 - $30

About The Position

The Store Manager leads all aspects of store operations and creates an exciting, vibrant experience for team members and customers. The role is accountable for day-to-day execution, customer service, sales performance, operational efficiency, labor management, inventory optimization, and promotion of the store membership program. The Store Manager leads from the front lines, develops and motivates the team, fosters a positive store atmosphere, and drives business growth while delivering a world-class customer experience. The Store Manager reports directly to the Area/District Manager and leads the Assistant Store Manager, Shift Leads, and Sales Associates. The position requires working a flexible schedule that may include nights, weekends, and holidays, and travel between locations. Relocation or management of additional stores may be required based on business needs.

Requirements

  • High school diploma or equivalent.
  • At least 3 years of retail management experience, with a strong track record of leading teams.
  • Proven successful experience in retail management.
  • Strong leadership, organizational, and customer management skills.
  • Excellent communication and interpersonal abilities.
  • Ability to work a flexible schedule, including nights, weekends, and holidays.
  • Ability to travel between locations.
  • Ability to relocate or manage additional stores based on business needs.

Nice To Haves

  • Associate degree or higher in Business Administration, Organizational Behavior, Hospitality, or a related field.

Responsibilities

  • Lead the store team, including the Assistant Store Manager, Shift Leads, and Sales Associates.
  • Consistently embody and promote Miniso’s mission and core values.
  • Ensure strong store execution, including customer service, merchandising standards, operational procedures, and sales performance.
  • Promote the membership program, encourage customer sign-ups, and foster customer loyalty and retention.
  • Oversee store operations and performance and develop store employees.
  • Meet sales goals by training, motivating, mentoring, and providing feedback to the team.
  • Recruit, hire, train, and retain talent; conduct performance evaluations and create career development paths for associates and managers.
  • Uphold store standards and drive profitability through sales strategies and expense management.
  • Manage cash-handling tasks and ensure adherence to standard operating procedures.
  • Maintain a clean and safe environment for associates and customers.
  • Liaise with the Area/District Manager and Human Resources regarding employee performance and relations, and ensure associates are accountable for their roles and responsibilities.
  • Operate computers and printers, manage schedules, and keep the store clean and organized.
  • Maintain an inviting store environment and ensure visual displays align with company guidelines.
  • Plan strategically to increase store presence and traffic and maximize sales performance.
  • Address and resolve issues raised by staff and customers promptly and effectively.
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