Sr. Product Marketing Specialist
About The Position
OpenText is hiring a senior-level product marketing professional for its Application Delivery Management (ADM) portfolio. ADM helps regulated enterprises govern how software is planned, built, tested, and delivered. Its portfolio includes a Core Software Delivery Platform, testing and quality tools, project and portfolio management, and Software Delivery Aviator, which supports agentic AI solutions across the portfolio. The role will develop messaging, content, and sales tools that position ADM as a way for enterprises to govern AI-driven software delivery with validation, traceability, and evidence suitable for regulatory scrutiny. It will communicate the portfolio's value to executive, engineering, QA, and compliance audiences, and support market engagement with analysts, influencers, customers, and sales teams.
Requirements
- Senior-level B2B software product marketing experience, typically 7+ years, including launches and sales plays that generated enterprise pipeline.
- Experience marketing DevOps, software testing, or other developer-facing products.
- Working understanding of how AI is changing software delivery.
- Ability to translate technical capabilities into business outcomes for executive buyers.
- Strong writing skills across formats, including executive point-of-view pieces and concise battlecard copy.
- Experience presenting to executives, analysts, and sales teams, in person and virtually.
- Proven cross-functional skills with Product Management, Sales, Solution Consulting, Demand Generation, and analyst relations.
Nice To Haves
- Experience marketing to regulated industries such as financial services, life sciences, or the public sector.
- Hands-on background in software development, QA, or performance engineering.
Responsibilities
- Own messaging and positioning, including value propositions for CIOs, engineering and QA leaders, and compliance owners.
- Incorporate regulatory proof points into product messaging.
- Track competitors, regulations, and analyst research, and brief industry analysts on ADM.
- Write white papers, solution briefs, web copy, and executive point-of-view pieces.
- Turn customer wins into proof points.
- Equip sales teams with pitch decks, battlecards, discovery guides, and ROI models.
- Present at webinars, customer events, and sales kickoffs.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
