Sr. Marketing Operations Manager

We are seeking a data-driven marketing professional to join our team and take ownership of our operational systems and marketing initiatives. In this role, you will be responsible for executing day-to-day marketing activities, implementing and supporting the Martech stack, and measuring and analyzing the impact of marketing campaigns. You will also collaborate with the Revenue Operations team to ensure data integrity and support demand generation activities. The ideal candidate will have experience in operations, analytics, and email automation, as well as expertise in marketing systems and analytics tools.

• Execute day-to-day marketing initiatives, including email sends, CRM updates, landing page creation, etc.
• Implement and support the Martech stack, including Hubspot, Google Analytics, etc.
• Lead, develop and manage the methodology and key performance indicators for marketing operations including email performance and campaign performance
• Measure, analyze and report on the impact of marketing campaigns and related activities
• Manage data cleanliness within the marketing automation platform and align with Revenue Operations team to ensure data integrity
• Provide insights and recommendations on optimization strategies
• Plan, execute, and track email campaigns and nurtures (audience segmentation, list upload, cadences, campaign performance analysis & reporting)
• Investigate and troubleshoot challenges with lead flow from a systems and business process standpoint
• Own reporting and communication of marketing impact, while building a clear understanding of demand gen goals, success metrics and impact across the organization
• Support planning and executing demand generation activities in collaboration with other members of the Marketing team
• Maintain the lead lifecycle in collaboration with Revenue Operations team, making incremental improvements as the team and business grows

• 5+ years' experience working in operations, analytics, or a similar role
• Expertise with email automation and marketing systems (i.e., Hubspot, Marketo), Salesforce reporting and administration, and analytics tools like Qlik and good old spreadsheets
• Expertise in building and supporting landing pages, forms, setting up UTM codes, etc.
• Experience with tools such as Clearbit, Mutiny, 6sense, and others platforms

• Competitive base salary range ($110,000 - $130,000 in CO, TX and $126,000 - $150,000 in CA, NY)
• Remote-first company with team members around the globe
• Trust-based and transparent culture
• Opportunity to work with a team of seasoned engineers, hackers, and builders
• Funding from premier investors including GV and Lightspeed
• Building the future of streaming data
• Evolving streaming beyond the Apache Kafka® protocol
• Unified "engine of record" for streaming data
• Categorical reduction in complexity
• Wicked-fast performance
• Onboard Wasm transforms
• Transparent tiered storage for real-time and historical data access
• Opportunity to work with marketing and revops teams
• Ownership of operational systems and tools (e.g., 6sense, Clearbit, Hubspot, GA, etc.)
• Structured planning and execution
• Opportunity to support pipeline growth through proactive analysis
• Collaboration with Revenue Operations team for data integrity
• Insights and recommendations on optimization strategies
• Planning, executing, and tracking email campaigns and nurtures
• Investigation and troubleshooting of lead flow challenges
• Reporting and communication of marketing impact
• Support in planning and executing demand generation activities
• Opportunity for incremental improvements as the team and business grows
• Expertise in email automation and marketing systems (Hubspot, Marketo)
• Experience with Salesforce reporting and administration
• Expertise in building and supporting landing pages, forms, and UTM codes
• Experience with tools such as Clearbit, Mutiny, 6sense, and others common to ABM
• Experience with customer database hygiene and segmentation
• Ability to manage multiple projects in an agile and deadline-driven environment
• Excellent analytical, problem-solving, and optimization skills
• Learning and innovation mindset
• Self-management and experience working with remote teams
• Ability to escalate and communicate problems and solutions to management and marketing team
• Opportunity to work with Fortune 1000 enterprises and solo developers
• Culture based on trust, transparency, communication, and kindness.