Sr. Manager, Brand Marketing & Digital Communications

RTX•East Hartford, CT
•$132,400 - $251,600•Hybrid

About The Position

The Sr. Manager, Brand Marketing & Digital Communications will lead the development of creative assets and content supporting Pratt & Whitney marketing campaigns and strategic priorities. The role turns key initiatives into compelling messages and visuals for target audiences, working closely with account leads to ensure brand identity and messaging are consistent, engaging, and aligned with organizational goals. The position leads integrated marketing deliverables across paid media, social media, video, events, and tradeshows; maintains Pratt & Whitney’s visual and verbal brand identity; and advises on channel activation and asset development. It also coordinates project requirements, timelines, and estimates with business unit communication leads, oversees creative agencies, and helps connect campaigns to long-term strategic planning. The role measures analytics to assess project effectiveness and ROI, and works with internal partners, customers, vendors, and suppliers to support strategic goals. The position is hybrid, with regular work both onsite and offsite. The onsite/offsite ratio is determined in partnership with the leader. U.S. citizenship is required because only U.S. citizens are authorized to access certain necessary systems. No security clearance is required.

Requirements

  • Typically, a university degree and a minimum of 10 years of relevant experience; alternatively, an advanced degree in a related field and a minimum of 7 years of experience; or, in the absence of a degree, 14 years of relevant experience.
  • Experience leading the development of marketing deliverables, including paid media, social media, video, and event materials.
  • Experience managing creative agencies to execute branding initiatives.
  • Experience ensuring brand consistency across messaging and design platforms.
  • U.S. citizenship is required.

Nice To Haves

  • Ability to work independently with minimal oversight.
  • Experience in marketing communications and understanding of the RTX brand.
  • Strong judgment and decision-making skills in a marketing context.

Responsibilities

  • Lead the creation and execution of integrated marketing deliverables, including paid media, social media, video, events, and tradeshows.
  • Shape and maintain Pratt & Whitney’s visual and verbal brand identity across platforms.
  • Provide marketing counsel to support account goals, including channel activation and asset development.
  • Collaborate with business unit communication leads to gather project requirements, timelines, and estimates.
  • Ensure creative work aligns with account objectives and is delivered on time and within budget.
  • Manage creative agencies to ensure high-quality execution of brand expression across deliverables.
  • Identify connections among business unit campaigns to support long-term strategic planning.
  • Serve as a steward of the brand, advocate for its value, and educate stakeholders on its strategic importance.
  • Work with internal partners, customers, vendors, and suppliers to support strategic goals.
  • Measure analytics to help assess project effectiveness and ROI.

Benefits

  • Medical, dental, and vision insurance.
  • Three weeks of vacation for newly hired employees.
  • 401(k) plan with employer matching funds and a separate employer retirement contribution, including a Lifetime Income Strategy option.
  • Tuition reimbursement program.
  • Student Loan Repayment Program.
  • Life insurance and disability coverage.
  • Optional pet, home and auto, additional life and accident, critical illness, group legal, and identity theft protection coverages.
  • Birth, adoption, and parental leave benefits.
  • Ovia Health, fertility, and family planning benefits.
  • Adoption assistance.
  • Autism benefit.
  • Employee Assistance Plan, including up to 10 free counseling sessions.
  • Healthy You Incentives wellness rewards program.
  • Doctor on Demand virtual doctor visits.
  • Bright Horizons child and elder care services.
  • Teladoc Medical Experts second opinion program.
  • Relocation may be available for this position.
  • Flexible spending accounts, flexible work schedules, paid time off, and holidays may be available to hired applicants.
  • Annual short-term and/or long-term incentive compensation programs may be available depending on position level and collective-bargaining coverage; payments are not guaranteed.
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