Sr. Campaign Manager

We are seeking a seasoned B2B Senior Campaign Manager and marketing communications expert to join our growing marketing team at iSpot.tv. In this role, you will be responsible for developing campaign messaging and content, as well as orchestrating campaign execution across various marketing channels. Working closely with product marketing, demand generation, and sales teams, you will create assets and positioning that fuel the marketing campaign. The Senior Campaign Manager will play a crucial role in driving measurable awareness, leads, and pipeline through integrated marketing and communications strategies. If you are passionate about crafting compelling content and achieving outstanding results, we want to hear from you!

• Develop innovative campaign messaging, content, and strategy across various marketing channels to achieve campaign goals for new business and expansion
• Create campaign content aligned to target personas and buyer's journey stage, including e-books, reports, blog posts, and email copy
• Work cross-functionally with marketing teams to ensure timely and effective execution of campaign plans
• Monitor and analyze campaign performance, maintain core campaign KPIs, and report on progress
• Utilize iSpot data and third-party research to develop data-driven marketing communication pieces
• Have 7+ years of marketing experience, preferably in B2B with a focus on advertising, technology, and/or digital media
• Possess a deep understanding of digital advertising strategies, A/B testing, and funnel-based demand generation models
• Deliver marketing programs guided by data and focused on delivering outstanding results
• Demonstrate cross-functional leadership and the ability to influence multiple stakeholders
• Have excellent copywriting, verbal, and presentation skills
• Exhibit strong organization, decision-making, and analytical capabilities with high attention to detail
• Have a can-do attitude with a bias for action
• Hold a Bachelor's degree, preferably in Marketing or a related field

• 7+ years of marketing experience, preferably in B2B with a focus on advertising, technology, and/or digital media
• Deep understanding of digital advertising strategies, A/B testing, and funnel-based demand generation models
• Ability to deliver sound marketing programs guided by data with a focus on delivering outstanding results
• Experienced in cross-functional leadership with a proven ability to influence multiple stakeholders and lead cross-functional projects
• Outstanding copywriting, verbal, and presentation skills
• Excellent organization, decision making, and analytical capabilities with an extremely high attention to detail
• Can-do attitude with a bias for action
• Bachelor's degree, preferably in Marketing or related field

• Competitive compensation packages including salary and equity
• Interesting working experience
• Opportunity to contribute to the success of a growing company
• Development of innovative campaign messaging and content
• Orchestrating campaign execution across various marketing channels
• Collaboration with product marketing, demand generation, and sales teams
• Creation of assets and positioning to fuel marketing campaigns
• Planning and development of integrated marketing and communications strategies
• Monitoring and analyzing campaign performance
• Leveraging data-driven marketing communication pieces
• 7+ years of marketing experience
• Deep understanding of digital advertising strategies
• Ability to deliver outstanding results
• Cross-functional leadership and project management skills
• Excellent copywriting, verbal, and presentation skills
• Strong organization, decision-making, and analytical capabilities
• Can-do attitude with a bias for action
• Bachelor's degree in Marketing or related field
• Target cash compensation range of $100,000-125,000 USD annually
• Hybrid and flexible workplace policy