Social Strategist

Adelphi Group • New York, NY

1d • $75,000 - $85,000 • Hybrid

About The Position

The Social Strategist uses developing specialized knowledge to execute tasks and contribute to smaller projects or defined components of larger initiatives. The role addresses non-routine problems using established practices and past experience, and may support coordination of day-to-day activities for a team or specific area.

The position develops and maintains the visual identity of a brand, network, channel, or organization, including logo design and its overall look and feel. It defines and selects color palettes, typography, imagery, and other visual elements to consistently express brand positioning and values across touchpoints. The role also establishes brand design standards and guidelines, develops and maintains graphic designs and layouts that support brand identity, and reviews design outputs for consistency with established standards and overall brand direction.

Employees are required to work in the office at least three days per week, subject to local law and any additional in-office days directed by the agency or manager.

Responsibilities

• Execute tasks and contribute to smaller projects or defined components of larger initiatives.
• Address non-routine problems using established practices and past experience.
• May support coordination of day-to-day activities for a team or specific area.
• Develop and maintain visual identities for brands, networks, channels, or organizations, including logos and overall look and feel.
• Define and select color palettes, typography, imagery, and other visual elements that express brand positioning and values across touchpoints.
• Establish brand design standards and guidelines to ensure consistency across productions and campaigns.
• Develop and maintain graphic designs and layouts that support brand identity.
• Review design outputs for alignment with established standards and overall brand direction.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed