Social Media Strategist

Seen Health • Alhambra, CA

5d • Onsite

About The Position

Seen Health is a culturally focused, technology-enabled healthcare organization delivering senior care through the PACE (Programs of All-Inclusive Care for the Elderly) model. Its mission is to help seniors age in place with dignity and give their families peace of mind. The organization combines comprehensive medical care and social support with an interdisciplinary approach, and is building a culturally competent, scalable PACE program and an operating system to support care delivery.

The Social Media Strategist will join the Brand & Marketing team and own Seen Health’s social media channels day to day. The role spans Chinese platforms—Xiaohongshu/RedNote, WeChat, and Douyin—and U.S. platforms including Instagram, LinkedIn, and Facebook. The strategist will plan and publish content, edit short-form video, build community, respond to inquiries, and route qualified leads to Outreach & Enrollment. The role also contributes to Seen Health’s brand voice and requires understanding the needs of seniors and their families.

The position is based in Los Angeles, and the ability to commute to Alhambra is required. The listed salary is $90,000–$120,000 per year.

Requirements

• Experience as a social media strategist or in a comparable role.
• Ability to commute to Alhambra.

Responsibilities

• Own Chinese and U.S. social media channels, maintaining a weekly content calendar and posting cadence for each.
• Manage publishing details, including captions, subtitles, covers, scheduling, account access, and Chinese-platform verification rules.
• Edit and publish short-form video weekly using footage from the team.
• Create image and promotional posts, including event content and requests from Outreach & Enrollment.
• Capture center life and cultural celebrations, subject to participant consent and compliance review.
• Repurpose brand films and participant stories across channels.
• Manage direct messages and comments, reply warmly, and pass qualified leads to Outreach & Enrollment.
• Find and manage creator and micro-influencer partnerships, and support paid promotion of top-performing video.
• Track performance, provide clear insights and recommendations, and share regular progress updates.
• Build simple, efficient workflows, including effective use of AI tools.

Benefits

• Medical, dental, and vision benefits for employees and their families.
• Life insurance and disability benefits.
• Parental and caregiver leave.
• Lunch, snacks, and coffee.
• Paid time off, including holidays, vacation time, personal days, and sick days.
• 401(k) plan.
• Personal and professional development, including CME support and career growth opportunities.
• Subscriptions and training for using AI tools.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed