Social Media Manager
About The Position
The Manager, Social Media is responsible for setting the direction and leading execution of Clear Channel Outdoors’s B2B social media activities, content development, and influencer engagement to drive awareness, interest, and demand among advertisers, agencies, and marketing decision-makers. This role owns the long-term vision and day-to-day management of Clear Channel Outdoors’s corporate social media presence, with a primary focus on organic social media and content-driven engagement. This position serves as the central point of accountability for social media at Clear Channel Outdoor—developing compelling, insight-led content; strengthening brand storytelling; establishing performance benchmarks; and identifying opportunities to engage relevant B2B influencers and industry voices to extend reach, credibility, and measurable business impact. The role works in close partnership with the Director of Corporate Communications, senior marketing and sales stakeholders, and the company’s external PR and communications agency, providing strategic counsel and ensuring alignment with broader corporate objectives.
Requirements
- BS/BA required; advanced degree a plus or equivalent combination of education, training, experience, or military experience
- 5+ years of progressive B2B social media or content marketing experience, preferably within advertising, media, ad tech, or MarTech organizations, with demonstrated ownership of strategy and measurable performance outcomes
- Deep expertise in B2B social strategy, particularly leveraging social media and content marketing to drive demand for advertising and/or media-related services
- Experience producing short-form B2B video content using contemporary production tools and agile approaches to capitalize on marketplace developments, trends, and opportunities
- Strong understanding of trends, developments, and transformation within the media industry and implications for media sales organizations and marketers; knowledge of OOH media a plus
- Strong storytelling capabilities and editorial judgment
- Proficiency in analytics, KPI development, and performance reporting to inform strategic decision-making
- Strong project management skills, with ability to manage multiple stakeholders and priorities
- Achievement Orientation: Focusing efforts on achieving high quality results consistent with the organization’s standards
- Business Perspective: Using an understanding of business issues, processes, and outcomes to enhance business performance
- Client Focus: Providing service excellence to internal and/or external clients
- Collaborating with Others: Working together with others in a cooperative and supportive manner to achieve shared goals
- Creativity and Innovation: Generating viable, new approaches and solutions
- Fostering Communication: Listening and communicating openly, honestly, and respectfully with different audiences, promoting dialogue, and effectively gets message across
- Ability to sit and/or stand at a desk for a minimum of 8 hours per day and perform tasks requiring repetitive hand use
- Ability to view written documents and computer screens and adjust focus as needed
Responsibilities
- In close collaboration with Corporate Communications and Marketing leadership, develop, lead, and continuously optimize Clear Channel’s B2B social media strategy and programs
- Own and oversee day-to-day implementation and governance of Clear Channel’s content across primary social media platforms, with emphasis on LinkedIn and Instagram
- Lead end-to-end production of social media content, including text, photography, and video content, ensuring alignment with brand positioning and business priorities
- Partner with internal teams and external agencies to develop thought leadership and content initiatives that communicate Clear Channel’s differentiated solutions, insights, and results delivered for customers and partners
- Identify, evaluate, and manage relevant B2B influencer opportunities and relationships to expand reach and industry credibility
- Own and manage the editorial content calendar, establishing clear KPIs and delivering regular performance reporting with actionable insights
- Ensure brand voice, visual consistency, and messaging standards across all platforms
- Provide strategic recommendations to leadership based on social listening, analytics, and industry trends
- Other duties as assigned
Benefits
- Multiple Medical, Dental, and Vision Plans to choose from
- Health Care Spending Accounts (HSA and FSA Options)
- Medicare Assistance
- Dependent Care Flexible Spending Account
- Optional Short Term and Long Term Disability Plans
- Company Paid Employee Life and AD&D Insurance
- Supplemental Life and AD&D Insurance (Employee/Spouse/Child)
- Voluntary Benefits: Critical Illness, Accident, Identity Theft Protection, Legal Assistance, and Pet Insurance
- Pre-Tax Commuter Spending Account
- Employee Assistance Program (EAP)
- 401(k) Savings Plan with company match
- Paid Time Off (Accrued Vacation and Sick Plans)
- Free Digital Gym Membership and Discounted Memberships
- Professional Development Opportunities
- Employee Resource Groups
- Health, dental and vision plan options
- Spending and health savings accounts
- Employee assistance program
- Critical illness and accident insurance
- Life and disability insurance
- 401(k) Retirement with company match
- Paid time off
- Additional discount programs and benefits
- Identity theft protection
- Legal insurance
- Pet insurance
- Gym memberships
- Home and auto insurance
- Professional Development Opportunities
- Leadership development program
- Peer coaching
- Collaborative career development plans
- Training & development
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
501-1,000 employees
