Social Media & Content Specialist
About The Position
Your Wireless, a Verizon Authorized Retailer, is hiring a creative, organized, and results-driven Social Media & Content Specialist to bring its brand, people, stores, and customer experiences to life across social media. This hands-on role manages the company’s social presence, creates photo and video content, supports promotional campaigns, and collaborates with teams across the business. The specialist balances creative work with execution, including developing content ideas, maintaining a calendar, reviewing engagement data, and ensuring content meets brand requirements. The role supports campaigns and product launches, retail events, community initiatives, and locally relevant content based on national promotions. It also tracks social performance and provides actionable insights to improve future content. Published content must meet Your Wireless and Verizon brand requirements, follow approval processes, and comply with controls for promotional content, social accounts, digital marketing, and advertising.
Requirements
- Two or more years of experience in social media, digital marketing, content creation, or a related field is preferred.
- Strong understanding of platforms such as Instagram, Facebook, TikTok, LinkedIn, and YouTube.
- Experience creating short-form video and social-first content.
- Strong writing and visual storytelling skills.
- Comfort shooting and editing photos and videos.
- Experience with social media analytics and using data to improve content.
- Strong organizational skills and ability to manage multiple campaigns and deadlines.
- Comfort working in a fast-moving retail and sales environment.
- Ability to collaborate with teams across different departments and locations.
Nice To Haves
- Experience in wireless, retail, consumer electronics, or multi-location businesses.
- A portfolio of personally created social content.
- Strong short-form video, Reels, or TikTok experience.
- Experience building organic engagement rather than simply maintaining social accounts.
- Ability to turn employees and stores into compelling, authentic brand content.
- Experience supporting product launches or promotional campaigns.
- A combination of creative instincts, analytical thinking, and strong execution.
Responsibilities
- Manage day-to-day content across Your Wireless social media channels.
- Build and maintain a consistent social media content calendar.
- Create short-form video, photography, graphics, and written content.
- Develop content about devices, promotions, store events, employee stories, community involvement, and company initiatives.
- Identify social trends and adapt relevant ones for the Your Wireless brand.
- Engage with the online community and strengthen the company’s social presence.
- Maintain a consistent brand voice and visual standards across social platforms.
- Partner with Marketing, Sales Operations, Training, and field leadership on campaigns and product launches.
- Support grand openings, local events, community initiatives, and other retail marketing activities.
- Work with store teams to identify stories and content opportunities across the retail footprint.
- Help translate national promotions into locally relevant social content.
- Track social performance, engagement, reach, and content results.
- Identify effective content and recommend improvements.
- Test new content formats and creative approaches.
- Provide regular reporting and actionable insights on social performance.
- Ensure published content meets Your Wireless and Verizon brand requirements.
- Follow approval processes for promotional and Verizon-related content.
- Maintain appropriate controls around company social media accounts and publishing access.
Benefits
- Comprehensive health, dental, and vision benefits.
- Employee discounts on Verizon services.
- 401(k) with company match.
- Opportunity to create content across a large, multi-location retail organization.
- Fast-paced environment where good ideas can quickly become real campaigns.
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
