SEO Specialist

Your Behavioral Health•Torrance, CA
•Onsite

About The Position

Your Behavioral Health is seeking an SEO Specialist / Coordinator to support the day-to-day execution of organic search initiatives across its behavioral health brands. This hands-on, entry-level role is an opportunity to build expertise in technical SEO, content optimization, local search, website management, and digital analytics. Working closely with the Digital Growth team, the SEO Specialist will implement recommendations, maintain accurate listings, optimize content, monitor search performance, conduct research, and identify opportunities to improve organic visibility. The role emphasizes execution, accuracy, organization, and follow-through. Your Behavioral Health is a private equity-backed behavioral healthcare services company representing Clear Behavioral Health, Neuro Wellness Spa, and New Life House across Southern California. Its brands provide a full continuum of individualized, holistic, evidence-based care. The position is on-site, Monday through Friday, and pays $30–$35 per hour.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, Journalism, Digital Media, or a related field, or equivalent relevant experience.
  • 0–2 years of experience in SEO, digital marketing, website management, content marketing, or a related area.
  • Basic understanding of SEO principles.
  • Strong attention to detail and written communication skills.
  • Comfort working with spreadsheets, data, recurring tasks, and deadlines.
  • Strong problem-solving skills and willingness to learn.
  • Ability to work independently while following established processes and priorities.

Nice To Haves

  • Experience with Google Analytics 4, Google Search Console, Google Business Profile, Semrush, Ahrefs, Screaming Frog, WordPress or another CMS, Microsoft Excel, Google Sheets, basic HTML, or local SEO tools.
  • Healthcare or behavioral-health experience is helpful but not required.

Responsibilities

  • Implement on-page SEO recommendations across company websites, including optimizing titles, meta descriptions, headings, internal links, image alt text, URLs, and other page elements.
  • Perform keyword research and assist with keyword mapping across service, condition, provider, and location pages; monitor rankings and search visibility.
  • Identify basic SEO issues, escalate complex technical problems, and support directed updates such as redirects, canonical tags, indexing recommendations, and schema markup.
  • Perform routine SEO quality assurance following website updates and page launches.
  • Publish and update website content through the content management system and optimize new and existing content using SEO best practices.
  • Support development and optimization of service, condition, location, provider, blog, educational, and landing pages.
  • Review pages for broken links, outdated information, formatting issues, missing metadata, and other SEO or usability problems; assist with audits and track issues through resolution.
  • Perform post-launch QA to check that pages display, link, track, and index appropriately.
  • Maintain accurate business information across local search platforms and assist with location profile optimization and maintenance.
  • Monitor business name, address, phone number, hours, categories, services, links, and other listing information for accuracy.
  • Support new-location SEO launches and location-page updates; identify duplicate, inaccurate, or outdated listings and coordinate corrections.
  • Maintain business, facility, provider, and location listings across multiple sites, including adding new listings, removing outdated information, tracking corrections, and maintaining an inventory of active listings.
  • Assist with recurring SEO reporting using analytics, search, listing, and SEO tools; monitor organic traffic, leads and conversions, rankings, impressions and clicks, local visibility, website health, and directory performance.
  • Identify unusual changes in traffic, rankings, indexing, or website performance and escalate them; maintain recurring trackers, dashboards, and reports and help connect SEO performance to qualified inquiries and admissions.
  • Conduct keyword, competitor, and search-results research; monitor competitors, identify content opportunities, research prospective patient and family search topics, and support monitoring of Google and AI-driven search experiences.
  • Monitor reviews and ratings, flag new or potentially problematic reviews to the appropriate team, assist with reputation-management reporting, and support approved review-generation initiatives.
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