SEO Specialist

LBC Mortgage•Los Angeles, CA

About The Position

LBC Mortgage is hiring an entry-level AI Search & SEO Specialist to increase the company’s visibility and recommendations on Google, Google Maps, and AI tools such as ChatGPT, Gemini, Copilot, and Perplexity. This is a hands-on role for someone who learns quickly, follows a plan, tests new ideas regularly, and tracks results. The specialist will also monitor emerging AI platforms and recommend where the company should establish a presence.

Requirements

  • Heavy daily user of AI tools such as ChatGPT, Claude, Gemini, Perplexity, or similar.
  • Clear, natural English writing skills.
  • Self-starter who learns quickly and is open to new approaches.
  • Comfortable with social media and online communities.
  • Organized and able to track numbers in a spreadsheet.
  • Lives in or near the Los Angeles area.

Nice To Haves

  • Degree or coursework in marketing, communications, business, or a related field.
  • Experience with SEO, content, Google Business Profile, or website editing.
  • Interest in real estate, mortgages, or personal finance.

Responsibilities

  • Create and maintain LBC Mortgage profiles on Google Business Profile, Bing Places, Apple Business Connect, LinkedIn, Yelp, Facebook, Trustpilot, Nextdoor, Foursquare, and YellowPages.
  • Keep the company’s name, address, and phone number consistent across online platforms.
  • Use Generative Engine Optimization (GEO) to increase mentions of LBC Mortgage in responses from AI tools and new AI agents.
  • Improve website rankings for mortgage searches by using AI tools to plan content, keywords, and page updates.
  • Share helpful mortgage content on Reddit, Quora, and similar online communities.
  • Help satisfied clients leave reviews on Google, Yelp, and Trustpilot.
  • Report weekly on rankings, AI mentions, leads, and funded loans the specialist helped bring in.
  • Test new AI platforms early and recommend where LBC Mortgage should establish a presence.
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