SEO Specialist

LBC Mortgage • Los Angeles, CA

2d • Onsite

About The Position

LBC Mortgage is seeking an entry-level AI Search & SEO Specialist to enhance our brand's visibility and recommendations across platforms like Google, Google Maps, and AI tools such as ChatGPT, Gemini, Copilot, and Perplexity. This role is designed for individuals who are eager to learn quickly and are passionate about AI tools. While extensive SEO experience is not required, a strong desire to follow a plan, experiment with new ideas weekly, and track their effectiveness is essential. The specialist will be responsible for ensuring our presence on new AI platforms as they emerge.

Requirements

• Frequent daily user of AI tools (e.g., ChatGPT, Claude, Gemini, Perplexity).
• Proficient in clear, natural English writing.
• Demonstrated self-starter with a capacity for rapid learning and adaptability to new methods.
• Comfortable engaging with social media and online communities.
• Organized with the ability to track data using spreadsheets.
• Resides in or near the Los Angeles area.

Nice To Haves

• Degree or coursework in marketing, communications, business, or a related field.
• Prior experience with SEO, content creation, Google Business Profile management, or website editing.
• An interest in real estate, mortgages, or personal finance.

Responsibilities

• Build and maintain brand listings on platforms including Google Business Profile, Bing Places, Apple Business Connect, LinkedIn, Yelp, Facebook, Trustpilot, Nextdoor, Foursquare, and YellowPages.
• Ensure consistency of brand information (name, address, phone number) across all platforms.
• Utilize Generative Engine Optimization (GEO) to secure mentions of LBC Mortgage in AI-generated answers from tools like ChatGPT, Gemini, Copilot, Perplexity, and emerging AI agents.
• Execute website SEO strategies, leveraging AI tools for content planning, keyword research, and page optimization to improve mortgage search rankings.
• Share valuable mortgage-related content in online communities such as Reddit and Quora.
• Facilitate the process for satisfied clients to leave reviews on platforms like Google, Yelp, and Trustpilot.
• Track and report weekly on key metrics including search rankings, AI mentions, leads generated, and funded loans attributed to SEO efforts.
• Proactively test new AI platforms and provide recommendations for strategic positioning.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed