Senior Therapeutic Area Specialist - Farmington, MI
About The Position
The Senior Therapeutic Area Specialist (TAS) is a field-based role responsible for driving demand for Bristol Myers Squibb medicines within an assigned portfolio and territory for appropriate patients. The TAS engages health care providers (HCPs) through differentiated customer experiences and deeper scientific dialogue consistent with product labeling, while prioritizing safe and appropriate use of BMS products and achieving business objectives. The role builds and maintains credibility with regional thought leaders, community-based physicians and other HCPs, office staff, and stakeholders across the patient care continuum. It collaborates with other BMS functions and field teams to address HCP needs and deliver a strong customer experience. The TAS is expected to spend much of their time in the field with external customers. The position promotes approved product indications, develops territory and account plans, presents accurate scientific information, organizes speaker programs, stays current on emerging data, and uses available digital and analytical tools to guide customer engagement. The role must comply with applicable laws, regulations, and BMS policies. Employment offers are contingent on meeting company requirements to be a qualified driver because the position requires operating a company-provided vehicle.
Requirements
- An advanced scientific degree and/or preferably 5+ years of pharmaceutical or biotechnology experience in healthcare sales, MSL, HCP, or nursing roles.
- Ability to communicate scientific or clinical data accurately and convincingly to help physicians serve their patients.
- Demonstrated ability to build and maintain credibility with key customers, office staff, and others in the customer influence network using a customer-centric mindset.
- Strong account management capabilities, superior selling competencies, and a record of meeting or exceeding sales goals.
- Ability to work effectively across functions with a positive, collaborative mindset.
- Strong selling and promotional skills demonstrated through a record of performance.
- Ability to drive business results and cultivate credibility with customers across the patient care journey.
- Ability to understand the patient journey, customize engagement, and deliver tailored messages.
- Excellent communication and presentation skills for explaining scientific and clinical data clearly.
- Strong learning mindset and interest in science, including staying current with the latest data.
- Ability to analyze prescribing patterns, market trends, HCP preferences, and other relevant data.
- Ability to segment HCPs and tailor communication and presentations to their needs.
- Ability to use CE^3 to generate insights and dynamically plan calls.
- Ability to use digital communication channels and CRM or other software to manage quality data, track interactions, and plan future engagements compliantly.
- Ability to use Medical on Call technology and adapt to technological advancements.
- Business acumen to understand market drivers and develop, execute, and adjust business plans.
- Learning agility and ability to apply lessons from unfamiliar experiences.
- Integrity and sound judgment to perform in accordance with BMS policies and procedures.
- Meet company requirements to be a Qualified Driver, including being at least 21 years old, holding a valid driver's license in good standing, and having an acceptable driving risk level.
Nice To Haves
- Experience in cardiovascular is preferred.
Responsibilities
- Promote approved indications of BMS products in an assigned territory or region to meet or exceed sales targets in a compliant manner.
- Communicate the clinical and scientific rationale for product use in appropriate patients in a balanced manner.
- Maintain and grow scientific expertise in assigned products and therapeutic areas.
- Prepare and implement comprehensive territory and account plans.
- Use tools such as SOPHIA to derive insights and dynamically inform call plans, and provide feedback to leadership on those tools.
- Use approved scientific resources and publications to present medically accurate information to HCPs.
- Conduct in-office presentations and discuss product-related scientific information consistent with product labeling.
- Organize external speaker programs, including selecting approved speakers and facilitating scheduling and logistics.
- Maintain working expertise on emerging data for approved indications.
- Use Medical on Call to obtain medical support for unsolicited questions and complex technical inquiries.
- Collaborate with other field teams to support a strong customer experience for HCPs.
- Gather and share relevant insights internally with appropriate stakeholders.
- Comply with laws, regulations, and BMS policies governing the role.
Benefits
- Comprehensive benefits.
- Potential eligibility for discretionary incentive cash and stock opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
