Sr. Sales Manager

LodgeWorks•New York, NY

About The Position

LodgeWorks is hiring a Senior Sales Manager for its hotel operations. This role builds and maintains client accounts, solicits new business, and contributes to hotel revenue. The Senior Sales Manager develops strong service skills with clients, guests, and team members; guides the sales team alongside the Director; helps develop and implement strategies to increase profit; and motivates employees to achieve sales goals. Sales activity and bookings should maximize revenue per available guest room and, where applicable, meeting or event space.

Requirements

  • Fluency in English.
  • Ability to exert up to 20 pounds of force occasionally and up to 10 pounds frequently or constantly to lift, carry, push, pull, or otherwise move objects.

Nice To Haves

  • Three years of experience in hotel sales or a relevant field.
  • High school diploma or equivalent.
  • Ability to drive and a valid driver’s license for the applicable state.

Responsibilities

  • Participate in regularly scheduled sales meetings with the General Manager and/or Director of Sales, discussing prospecting and existing-account calls and their potential business results.
  • Solicit assigned accounts to achieve or exceed budgeted room revenue and improve the brand’s marketplace performance.
  • Oversee sales negotiations, including concessions, contracted rates, deposit schedules, group contracts, and event details as needed.
  • Assist the events team with detailing banquet event orders.
  • Spend the majority of time prospecting and cold calling for new accounts and developing existing accounts.
  • Meet or exceed established sales goals.
  • Monitor production of top and assigned accounts and evaluate marketplace trends.
  • Make sales appointments and cold calls to prospect accounts across direct sales segments, including long-term business, short-term business, and leisure.
  • Carry out the sales process, including establishing rapport, qualifying prospects, identifying needs, handling objections, and closing.
  • Win new business through prospecting calls and maintain relationships with existing clients to identify revenue opportunities.
  • Invite clients to the hotel for site tours and other activities, and travel to off-site sales calls, meetings, conventions, and activities.
  • Meet and greet on-site clients.
  • Help implement special promotions for direct sales segments, including parties and sales blitzes.
  • Follow prime-time selling activities and respond to negative marketplace trends with blitzes and special promotions.
  • Develop extensive knowledge of the marketplace and conduct and document telemarketing and account-maintenance calls.
  • Be willing to transfer or relinquish established accounts when it benefits the hotel.
  • Contribute to rate-mix meetings to help maximize average daily rate and revenue.
  • Use the sales tracking program and keep files current and organized.
  • Follow up on requests promptly and complete assigned tasks within approved timelines.
  • Assist with the hotel’s annual budget.
  • Travel to meet clients and attend trade shows.
  • Work at least 40 hours per week, which may occasionally include weekends.
  • Monitor inventory and rate availability.
  • Perform other tasks or duties as requested by the General Manager.

Benefits

  • PTO
  • Hotel and restaurant discounts at select LodgeWorks properties
  • Health benefits
  • Vision benefits
  • Dental benefits
  • 401(k) plans with matching contributions
  • Paid holidays
  • Company-sponsored short-term and long-term disability
  • Referral bonuses
  • Flexible spending accounts
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