Senior Product Marketing Manager - Outbound

Momentive•US-HQ-Home Office, ON
•Remote

About The Position

The Senior Outbound Product Marketing Manager owns launches, messaging, enablement, and adoption, ensuring products are brought to market clearly, consistently, and effectively. The role connects product, sales, marketing, and client success, and requires proactively driving momentum. It is client-facing, with direct engagement through advisory boards, executive conversations, interviews, and attendance at industry or company events as needed. The role translates product strategy and roadmap initiatives into go-to-market narratives, launch plans, and enablement; owns release marketing for assigned products; develops positioning and buyer- and sales-enablement assets; and partners with cross-functional teams to improve adoption, win rates, and confidence. It tracks launch and adoption metrics, facilitates Customer Advisory Boards with Product and Client Success, and supports evolving priorities and cross-functional initiatives. Momentive Software provides cloud-based software and services to purpose-driven organizations, including nonprofits and associations. The company describes its culture as inclusive, purpose-driven, collaborative, and focused on helping customers create meaningful change. Remote work flexibility is offered.

Requirements

  • 5–7 years in product marketing, marketing, or sales enablement.
  • Demonstrated use of AI tools to accelerate launch development, sharpen messaging, and improve output quality.
  • Proven success leading complex product launches.
  • Strong cross-functional leadership and communication skills.
  • Ability to balance strategic thinking with hands-on execution.
  • Excellent presentation and storytelling skills, including executive-level communication.
  • Strong project management skills and ability to manage multiple projects concurrently.
  • Demonstrated leadership through influence; formal people management is not required.
  • Hands-on experience with tools such as Salesforce, Asana, Klue, Clozd, Gong, Pendo, Claude, and Microsoft Co-Pilot.

Responsibilities

  • Translate product strategy and roadmap initiatives into cohesive go-to-market narratives, launch plans, and enablement that drive business outcomes.
  • Own release marketing planning and execution for assigned products.
  • Own positioning, messaging, and value propositions that resonate with buyers.
  • Lead release marketing to ensure launches are on time, aligned, and impactful.
  • Develop and deliver buyer and sales enablement assets, including decks, demos, collateral, and ROI calculators.
  • Partner with product, sales, client success, and marketing to improve adoption, win rates, and confidence.
  • Track and report on launch and adoption metrics.
  • Facilitate Customer Advisory Boards in partnership with Product and Client Success.
  • Measure and optimize launch and adoption performance.
  • Support evolving priorities and cross-functional initiatives that advance product marketing and business outcomes.
  • Engage directly with clients through advisory boards, executive conversations, interviews, and industry or company events as needed.

Benefits

  • Medical, dental, and vision benefits.
  • 401(k) savings plan with company match.
  • Flexible planned paid time off.
  • Generous sick leave.
  • Inclusive and welcoming environment.
  • Purpose-driven culture.
  • Work-life balance.
  • Commitment to community involvement.
  • Employer-paid parental leave.
  • Employer-paid short-term disability.
  • Remote work flexibility.
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