Senior Product Marketing Manager - Azure

Microsoft • Redmond, WA

4h

About The Position

The Senior Product Marketing Manager will lead product marketing for an assigned Microsoft Azure product, solution, or business area, helping shape product strategy and drive the success of Azure’s cloud and AI businesses. The role combines technical understanding, customer insights, competitive intelligence, and business analysis to influence product strategy, investment priorities, and growth. The manager will work closely with engineering and program management to understand product capabilities, technical architectures, deployment models, and customer implementation scenarios.

The role translates complex technologies into differentiated positioning and compelling narratives, evaluates competitors and emerging technology trends, and helps shape product roadmaps and long-term strategy. It also provides strategic direction to go-to-market teams through positioning, launches, technical content, customer engagement, and sales and partner enablement. Beyond launches, the manager assesses product performance, customer adoption, competitive position, and commercial opportunities to support sustained business health and growth.

The successful candidate will bring technical depth, strategic business judgment, customer empathy, and execution skills. They will engage credibly with engineers, influence senior stakeholders, and communicate complex ideas clearly to technical and business audiences. Microsoft describes its mission as empowering every person and organization to achieve more and emphasizes a growth mindset, innovation, collaboration, respect, integrity, accountability, and inclusion.

Requirements

• Master's degree in Marketing, Computer Science, Business, or a related field and 3+ years of experience in product marketing or other enterprise technology-related roles; or bachelor's degree in one of those fields and 5+ years of relevant experience; or equivalent experience.
• Experience in marketing, positioning and messaging, customer and market insight, competitive differentiation, go-to-market planning, launches, enablement, and measurement.

Nice To Haves

• Master's degree in Marketing, Computer Science, Business, or a related field and 6+ years of experience in product marketing or other enterprise technology-related roles; or bachelor's degree in one of those fields and 8+ years of relevant experience; or equivalent experience.
• Experience partnering across product, engineering, sales, marketing, partner, customer success, or business teams to deliver shared outcomes.
• Experience translating strategy into executable go-to-market plans, readiness, enablement, campaigns, field or partner motions, and measurable business outcomes.
• Experience marketing cloud platforms, developer tools, data and AI services, infrastructure, security, business applications, or enterprise software.
• Experience working with technical audiences and collaborating directly with product managers, engineers, architects, researchers, or developers.
• Experience with the product lifecycle, pricing and packaging, monetization, customer adoption, or commercial models for technology products.
• Experience with global, multi-audience, partner-led, or enterprise go-to-market programs.

Responsibilities

• Partner with product management and engineering to understand technical capabilities, architectures, deployment models, and customer scenarios, and use market and customer insights to influence product roadmaps, priorities, and investment decisions.
• Analyze customer needs, competing technologies, emerging trends, and market dynamics to identify opportunities, anticipate industry shifts, and inform product differentiation and business strategy.
• Create value propositions, messaging, and technical narratives that translate complex Azure technologies into clear customer benefits for technical and business audiences.
• Define audience and segment priorities, lead product launches, and develop integrated marketing strategies, content, and sales and partner enablement to drive awareness, adoption, and growth.
• Evaluate product performance, customer adoption, competitive position, and commercial opportunities; use data, customer feedback, and experimentation to identify growth opportunities, address adoption barriers, and improve business outcomes.
• Develop customer evidence, engage industry analysts and influencers, and represent Microsoft at industry events to strengthen product awareness, differentiation, and market leadership.
• Work across engineering, sales, marketing, and partner teams to align priorities and drive execution; communicate strategic recommendations, results, and business risks to senior stakeholders.
• Embody Microsoft's culture and values.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior