Senior Product Marketing Manager

Envoy • San Francisco, CA

2d • Onsite

About The Position

Envoy is seeking a Senior Product Marketing Manager to help shape its position in the security workplace and visitor management technology market. The role drives go-to-market success through inbound work, including pre-launch strategy, research, and positioning, and outbound work, including go-to-market execution and sales-facing motions that drive pipeline. It requires strong cross-functional collaboration, a high degree of ownership, and the ability to remain effective as priorities shift in a fast-moving environment.

This is an onsite position requiring at least four days per week, Monday through Thursday, at Envoy's San Francisco headquarters. The role partners across marketing, product, sales, customer support, and customer success, and contributes to product strategy, launches, campaigns, sales enablement, and performance measurement.

Requirements

• 5 to 10 years of product marketing experience within a SaaS organization.
• Background in security, such as physical security or cybersecurity, or a related regulated or compliance-driven industry.
• Portfolio highlighting previous work or projects.
• Excellent writing, storytelling, and research skills.
• Ability to collaborate across marketing, product, sales, customer support, and customer success teams.
• Experience with both inbound marketing, including pre-launch research and strategy, and outbound marketing, including go-to-market and sales-facing work.
• Previous sales enablement experience.
• Proven ability to use and build AI tools to support the product marketing function.
• Ownership mentality and comfort working in ambiguous, fast-changing environments.
• Ability to prioritize and meet deadlines.

Responsibilities

• Conduct market, customer, and competitive research to inform positioning, messaging, and product strategy.
• Influence the product roadmap by turning customer feedback, market trends, and competitive intelligence into actionable recommendations.
• Lead and support planning, launches, and cross-functional implementation of campaigns, products, and features.
• Architect and execute end-to-end go-to-market strategies for large product launches, including the overarching narrative, launch tiering framework, and cross-functional workbacks.
• Run post-launch retrospectives for large product launches and continually optimize the go-to-market playbook.
• Contextualize smaller feature updates within the broader product vision and work with cross-functional teams to reinforce platform value for customers and buyers.
• Strategize and manage in-product communications to drive awareness, adoption, and early-access programming.
• Support pricing and packaging analysis and develop recommendations.
• Create sales enablement assets, including decks, one-pagers, product and campaign training, sales and BDR sequences, and competitive intelligence.
• Support content and demo development for conferences, events, and trade shows; moderate or participate in panels as appropriate.
• Present to internal teams and lead internal training sessions.
• Review customer feedback and make product recommendations.
• Support review and analysis of sales win/loss reports.
• Help define and track KPIs for campaign performance, product engagement, and pipeline contribution.
• Draft release notes and internal product update emails as needed.

Benefits

• Opportunity to partner and collaborate with talented people.
• Inclusive community where employees feel welcomed and cared for.
• Opportunity to help build, scale, and define a category for a growing business.
• Ability to make an immediate impact and take ownership of projects and tasks that drive the organization forward.
• Exposure to all sides of the business.
• AI-forward culture.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed