Senior Media Strategist, Creator & Affiliate

Squarespace • New York City, NY

7d • Hybrid

About The Position

Squarespace is hiring a Senior Media Strategist to lead channel strategy, measurement, and optimization for creator and traditional affiliate partner programs. The role calls for an autonomous, results-driven marketer who can build relationships, scale programs, work across multiple work streams, and balance rigorous analysis with experimentation. This is a full-time hybrid position based in the New York office and reports to the Manager of Creator and Affiliate.

The strategist will lead creator and affiliate strategy and execution in partnership with Data, Go To Market, and Product Marketing teams. The role includes shaping creator communities with varied payment methods, managing program reporting and leadership narratives, evaluating partner performance, developing measurement approaches, influencing budget decisions, and improving processes for partner onboarding, payments, and communications. The position also involves recruiting new creators and partners and leading cross-functional initiatives and tests.

Squarespace is a design-driven platform serving customers in more than 200 countries and territories. The company has more than 1,700 employees and is headquartered in New York City, with offices in Dublin and Aveiro.

Requirements

• At least 5 years of experience in creator and affiliate marketing, including meaningful hands-on creator program experience.
• Hands-on experience with incrementality tests and the ability to build forecasts.
• Comfort partnering with data teams, interpreting performance data, and translating insights into action.
• A proven track record negotiating creator and affiliate deals and scaling partners against efficiency targets.
• Strong hands-on experience navigating and independently executing within an affiliate platform.

Nice To Haves

• Experience working on creator and affiliate programs in SaaS.
• Familiarity with Looker or BigQuery.
• Impact experience.

Responsibilities

• Lead creator and affiliate channel strategy and execution using insights from Data, Go To Market, and Product Marketing partners.
• Structure and build creator communities using payment methods such as commissions, incentive bonuses, and flat fees.
• Own weekly and monthly program reporting and develop the leadership narrative.
• Identify trends, communicate insights, and recommend data-driven decisions to achieve key performance indicators.
• Partner with data teams to build and refine measurement frameworks, including lift and incrementality testing.
• Conduct frequent deep dives into partner performance to drive broad optimizations and influence Go To Market strategy.
• Analyze differences across creator, content, comparison, and coupon partner types.
• Lead initiatives and tests with cross-functional teams, including Paid Media, Product Marketing, Legal, and Finance.
• Influence budget planning, pacing, and forecasting across Creator and Affiliate programs.
• Develop and implement efficient processes for partner onboarding, payments, and communications.
• Identify and recruit new creators and partners to fill gaps across creator and affiliate programs.

Benefits

• Choice of medical plans, including an option for 100% covered premiums.
• Fertility and adoption benefits.
• Supplemental insurance plans for additional coverage.
• Headspace mindfulness app subscription.
• Global Employee Assistance Program.
• Retirement benefits with employer match.
• Flexible paid time off.
• 12 weeks of paid parental leave and family care leave.
• Pretax commuter benefit.
• Education reimbursement.
• Employee donation match to community organizations.
• Seven Global Employee Resource Groups (ERGs).
• Dog-friendly workplace.
• Free lunch and snacks.
• Private rooftop.
• Hack week twice per year.
• Eligible employees may be granted an option to purchase common stock.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed