Senior Media Manager (f/m/d)
foodspring
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Posted:
July 21, 2023
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Onsite
About the position
This role is for an Internal Brand Media Lead who will be responsible for creating and implementing a strong and consistent media strategy across all media touchpoints. The role involves working closely with brand teams, insights teams, and agency teams to identify consumer opportunities and drive brand growth. The successful candidate will also be responsible for optimizing brand spend and coordinating with external partner teams. Additionally, the role requires experience in digital media management and project management.
Responsibilities
- Lead the creation of strong and consistent media strategy across all media touchpoints (digital and non-digital)
- Work with the insights team and agency team to identify and align consumer opportunities, core delivery, and growth opportunities
- Drive consistency and optimization of brand spend and form the connection point between the brand team and the performance team
- Work with partners and cross-functional teams to constantly review and optimize the plan, owning the delivery and 'post campaign evaluation'
- Act as the key daily touchpoint between the brand team and all external partner teams
- Work with brand activation and eCommerce team to ensure digital excellence across all activation, including amplification of partnerships and events
- Support in the execution of innovation from a media standpoint
- Project management of initiatives' delivery on full and in-time, will coordinate all relevant teams across the foodspring business
Requirements
- 5+ years of experience in a Media Manager or similar role
- University degree preferably in marketing or media & communications
- Background in consumer marketing, preferably within multi-channel FMCG business
- Previously worked with full funnel campaigns / integrated media planning, optimizing towards both brand & performance goals
- Experience in digital media management; set up, optimizing & reporting
- Experience in leading and delivering multi-discipline projects including budget management
- Experience working with external agencies, leading strategy & briefing processes
- Excellent communication and collaboration skills
Benefits
- 30 vacation days per year
- Hybrid set up: A balance between your presence in our modern office and home comfort as well as 30 days per year to work from any EU country
- Urban Sports Club discounted memberships
- English as a company language
- Free snacks and drinks
- Real impact on future of healthy nutrition by working on unique and exciting projects
- Testing our products plus employee discount on all orders and implementing your new innovative ideas
- Participation in office parties, team, cultural, sport and volunteering events to boost your creativity and build team spirit