Senior Marketing Specialist - Partnerships

Frost • San Antonio, TX

2d

About The Position

The Senior Marketing Specialist - Partnerships develops and executes marketing campaigns and strategies to support business goals, acquire new customers, and deepen relationships with existing customers. The role conducts market research, works with line-of-business teams to understand objectives, and collaborates with internal teams and agency partners to market products and services. It is part of a collaborative, adaptable, integrity-driven banking organization.

Requirements

• Bachelor’s degree, preferably in marketing or communications.
• At least 2 years of marketing experience; experience at a bank or financial institution is preferred.
• Demonstrated ability to develop effective and innovative marketing strategies that improve business performance and customer experience.
• Strong attention to detail.
• Ability to effectively manage multiple tasks and projects simultaneously.
• Ability to develop relationships and trust with internal and external partners.
• Constantly seeks improvement and embraces innovation.
• Proficiency in Microsoft computer applications.
• Excellent written, verbal, and presentation communication skills.

Nice To Haves

• Marketing experience at a bank or financial institution.
• Bachelor’s degree in marketing or communications.

Responsibilities

• Conduct market research to identify customer trends, competitive offerings, and demographic data.
• Collaborate with line-of-business teams to understand business objectives and develop, recommend, and implement marketing strategies that achieve business goals.
• Collaborate with cross-functional teams—including line-of-business liaisons, production, creative, digital marketing, and agency partners—to market products and services.
• Own the implementation and execution of marketing campaigns to acquire new customers and deepen relationships with existing customers.
• Take action with integrity, caring, and excellence to achieve all-win outcomes.

Benefits

• Medical, dental, vision, long-term disability, and life insurance.
• 401(k) matching.
• Generous holiday and paid time off schedule.
• Tuition reimbursement.
• Health and wellness programs, including an Employee Assistance Program.
• Referral bonus program.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior