Senior Marketing Specialist - Partnerships

Frost Bank • San Antonio, TX

1d

About The Position

The Senior Marketing Specialist - Partnerships supports day-to-day marketing responsibilities and helps bring campaigns to life. The role collaborates with in-house staff, agency partners, line-of-business teams, and other cross-functional partners to develop strategies and marketing materials for products and services. The specialist conducts market research, recommends and implements marketing strategies, and executes campaigns to acquire customers and deepen existing customer relationships. The position calls for critical thinking, innovation, attention to detail, and a commitment to integrity, caring, and excellence.

Requirements

• Bachelor’s degree, preferably in marketing or communications.
• At least 2 years of marketing experience; experience at a bank or financial institution is preferred.
• Demonstrated ability to develop effective and innovative marketing strategies that improve business performance and customer experience.
• Strong attention to detail.
• Ability to effectively manage multiple tasks and projects simultaneously.
• Ability to develop relationships and trust with internal and external partners.
• Seeks improvement and embraces innovation.
• Proficiency in Microsoft computer applications.
• Excellent written, verbal, and presentation communication skills.

Nice To Haves

• Marketing experience at a bank or financial institution.
• Bachelor’s degree in marketing or communications.

Responsibilities

• Conduct market research to identify customer trends, competitive offerings, and demographic data.
• Collaborate with line-of-business teams to understand business objectives and develop, recommend, and implement marketing strategies to achieve business goals.
• Work with cross-functional teams, including line-of-business liaisons, production, creative, digital marketing, and agency partners, to market products and services.
• Own the implementation and execution of marketing campaigns to acquire new customers and deepen relationships with existing customers.
• Take action using integrity, caring, and excellence to achieve all-win outcomes.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Long-term disability insurance
• Life insurance
• 401(k) matching
• Generous holiday and paid time off schedule
• Tuition reimbursement
• Health and wellness programs, including an Employee Assistance Program
• Referral bonus program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior