Senior Marketing Specialist (Strategic Partnerships)

Jack Henry•Monett, MO

22h•Hybrid

About The Position

The Senior Marketing Specialist develops and executes integrated marketing campaigns and programs to strengthen brand authority, generate demand, and support business growth. Working closely with the Strategic Partnerships team, the role defines goals, identifies opportunities, and leads marketing initiatives from concept through execution and performance measurement. It combines strategic thinking, audience insight, and cross-functional collaboration to bring partnership solutions to market. This is a remote position for candidates living within approximately 70 miles of specified Jack Henry office locations, though the general information lists the workplace type as hybrid. At least 10% travel is required.

Requirements

At least six years of experience in strategic marketing or related experience, including product management or go-to-market execution.
Bachelor's degree.
Ability to travel at least 10%.

Nice To Haves

Experience evaluating and resolving complex issues.
Excellent judgment in selecting methods, techniques, and evaluation criteria to obtain solutions.
Experience in a project management capacity.
Knowledge of financial technology solutions, industry trends, customer needs, and competitive dynamics, with the ability to translate insights into marketing strategies.
Excellent written and verbal communication skills.
General knowledge of Microsoft Office, including Word, Excel, and PowerPoint.
Experience with HubSpot or an equivalent platform.

Responsibilities

Partner with the Marketing Operations Director and Strategy Team to identify untapped audience opportunities and execute campaigns.
Identify emerging market trends, fintech innovations, and audience needs; recommend and implement marketing approaches to improve business impact.
Lead the strategy, development, execution, and reporting of integrated multichannel campaigns and initiatives.
Design and execute solution marketing campaigns aligned with Jack Henry's priorities to support revenue growth and fintech partnerships.
Track, measure, and analyze campaign performance and use metrics to optimize future initiatives.
Audit existing sales enablement assets and lead the creation of new product collateral.
Use market, audience, and competitive insights to uncover opportunities, strengthen positioning, and shape marketing strategies.
Serve as the primary marketing liaison for the Strategy Team and provide actionable marketing expertise and direction to stakeholders.
Manage projects through Marketing's project management platform, including project initiation, prioritization, shared-services capacity, and utilization updates.
Communicate clearly, convey a strong point of view, and collaborate respectfully with people who have differing perspectives.
Prioritize work and communicate effectively with a results-oriented focus.
Gather and report audience success and performance metrics monthly, quarterly, and annually, including explaining the story behind the numbers.
Collaborate across the broader marketing team to share insights, refine workflows, and improve the strategic approach.
Perform other job duties as assigned.