Advertising Strategic Partnerships Senior Manager

Best Buy • New York, NY

11d • Hybrid

About The Position

As a Senior Manager, Strategic Partnerships, you will lead and grow the strategic partnerships that power Best Buy Ads’ CTV business, connecting audiences, inventory, and advertising solutions with leading brands, platforms, and data providers. You will own key relationships across CTV, identity, data, DSP, and SSP partners, expanding addressability, measurement, and monetization opportunities. The role covers partnerships from evaluation through activation, including negotiation, execution, business-case development, and revenue growth. You will work closely with Product, Yield, Sales, Marketing, Legal, Privacy, and other cross-functional teams to bring new capabilities to market, while influencing partners and stakeholders and managing multiple priorities. The position offers an opportunity to shape Best Buy Ads’ CTV ecosystem and contribute to visible business impact through industry partnerships.

This is a hybrid role based at Best Buy’s corporate office in New York, NY. On-site work is required Monday through Thursday; employees may work virtually from home or another non-Best Buy location on Friday. The recruiter or hiring manager will provide further details during the hiring process.

Requirements

• At least 6 years of experience in strategic partnerships in advertising and/or media.
• At least 5 years of experience negotiating and managing commercial agreements with external partners.
• At least 4 years of experience in digital advertising, retail media, or advertising technology.
• Experience presenting to and influencing senior leaders and executive stakeholders.

Nice To Haves

• Bachelor’s degree in marketing, business, communications, or a related field.
• Experience building partner marketing programs with brands, publishers, platforms, or rights holders in areas such as gaming, sports, entertainment, or consumer technology.
• Working knowledge of the identity landscape, including identity resolution and audience onboarding providers, universal identifiers, and clean room environments.
• Working knowledge of the programmatic ecosystem, including DSP, SSP, and ad-server transactions, and deal types such as programmatic guaranteed and private marketplace.
• Experience with CTV supply, including how CTV inventory is packaged and transacted programmatically.
• Experience at a retail media network, publisher, platform, or agency working with endemic and non-endemic advertising partners.
• Familiarity with measurement and data partnerships, including match-rate diagnostics and campaign measurement methodologies.
• Experience working through contracting processes involving data protection, privacy, and usage-rights terms.
• Strong emotional intelligence and relationship judgment, including the ability to build trust quickly, manage difficult conversations and competing agendas with composure, and adapt communication to the audience.
• A track record of turning transactional vendor relationships into durable partnerships that both sides invest in.
• Comfort working in a business that is still being built and using judgment to set priorities without established processes.

Responsibilities

• Own and grow strategic partnerships that drive revenue, customer engagement, and shared business goals.
• Source, negotiate, and close new partnerships across brands, content, identity, and audience solutions.
• Lead identity partnerships end to end, including onboarding, clean room integrations, and match-rate optimization.
• Manage select CTV, Co-Marketing DSP, and SSP partner relationships, including commercial performance, integrations, escalations, and business reviews.
• Build partnership business cases, including revenue modeling, audience sizing, success metrics, and leadership reporting.
• Drive execution from contract through launch by coordinating cross-functional teams and ensuring compliance, governance, and operational planning.

Benefits

• Competitive pay.
• Generous employee discount.
• Physical and mental well-being support.
• Leaves of absence and potential pay sources, subject to eligibility and applicable circumstances and regulations.
• Intermittent or reduced-schedule leave for certain medical or family-care leaves.
• Paid time off, with eligibility and amount based on work location, employment status, salary or hourly status, and years of continued or bridged service.
• Incentive pay for certain roles, subject to eligibility.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed