Advertising Strategic Partnerships Senior Manager

Best Buy • New York, NY

1d • $111,850 - $198,250 • Hybrid

About The Position

As a Senior Manager, Strategic Partnerships, you will lead and grow partnerships that support Best Buy Ads' connected TV (CTV) business, connecting audiences, inventory, and advertising solutions with brands, platforms, and data providers. You will own relationships across CTV, identity, data, DSP, and SSP partners, expanding addressability, measurement, and monetization opportunities.

The role involves negotiating, executing, and managing partnerships from evaluation through activation; developing business cases and revenue opportunities; and collaborating with Product, Yield, Sales, Marketing, Legal, Privacy, and other teams to bring capabilities to market. You will help shape Best Buy Ads' CTV ecosystem and contribute business impact through industry partnerships.

This is a hybrid role based at Best Buy's corporate office in New York, NY. On-site work is required Monday through Thursday; Friday may be worked virtually from home or another non-Best Buy location.

Requirements

• 6+ years of experience in strategic partnerships in advertising and/or media.
• 5+ years of experience negotiating and managing commercial agreements with external partners.
• 4+ years of experience in digital advertising, retail media, or advertising technology.
• Experience presenting to and influencing senior leaders and executive stakeholders.

Nice To Haves

• Bachelor's degree in marketing, business, communications, or a related field.
• Experience building partner marketing programs with brands, publishers, platforms, or rights holders in categories such as gaming, sports, entertainment, or consumer technology.
• Working knowledge of the identity landscape, including identity resolution and audience onboarding providers, universal identifiers, and clean room environments.
• Working knowledge of the programmatic ecosystem, including DSP, SSP, and ad-server transactions, and deal types such as programmatic guaranteed and private marketplace.
• Experience with CTV supply, including how CTV inventory is packaged and transacted programmatically.
• Experience at a retail media network, publisher, platform, or agency working with endemic and non-endemic advertising partners.
• Familiarity with measurement and data partnerships, including match-rate diagnostics and campaign measurement methodologies.
• Experience working through contracting processes that include data protection, privacy, and usage-rights terms.
• Exceptional emotional intelligence and relationship judgment, including the ability to build trust quickly, manage difficult conversations and competing agendas with composure, and adapt communication style to the audience.
• A track record of turning transactional vendor relationships into durable partnerships that both sides invest in.
• Comfort operating in a business that is still being built, with the judgment to set priorities without established processes.

Responsibilities

• Own and grow strategic partnerships that drive revenue, customer engagement, and shared business goals.
• Source, negotiate, and close new partnerships across brands, content, identity, and audience solutions.
• Lead identity partnerships end-to-end, including onboarding, clean room integrations, and match-rate optimization.
• Manage select CTV, Co-Marketing DSP, and SSP partner relationships, including commercial performance, integrations, escalations, and business reviews.
• Build partnership business cases, including revenue modeling, audience sizing, success metrics, and leadership reporting.
• Coordinate cross-functional execution from contract through launch while ensuring compliance, governance, and operational planning.

Benefits

• Competitive pay.
• Generous employee discount.
• Physical and mental well-being support.
• Leave of absence options and potential pay sources, subject to eligibility.
• Paid time off for full-time and part-time employees, subject to applicable factors.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed