Senior Marketing Manager

The Mosaic Company•Durham, FL

About The Position

The Senior Marketing Manager drives growth across Mosaic’s Performance Products and Biosciences portfolios in the U.S. and Canada. The role translates brand strategies into integrated marketing programs that strengthen customer engagement, generate demand, and support commercial growth. It combines strategic marketing leadership with execution, analytical thinking, and digital capabilities. The position shapes growth and channel marketing initiatives, supports product launches, oversees marketing programs and agency partners, and uses customer data and performance insights to improve results. It also identifies practical uses of AI to increase marketing effectiveness, improve efficiency, and scale execution. The role partners across brand marketing, sales, IT, CRM, and external agencies.

Requirements

Bachelor’s degree in Marketing, Business Administration, or a related field.
At least 8 years of experience in brand or growth marketing, including product launches and integrated campaign development and execution.
Strong business insight, customer focus, strategic thinking, and demonstrated ability to drive results through cross-functional collaboration.
Ability to lead cross-functional discussions, influence stakeholders, and drive alignment and decisions across Sales, IT, and Marketing.
Ability to engage with senior leadership, challenge perspectives constructively, and translate strategic priorities into actionable plans and measurable outcomes.
Experience with marketing data management, customer segmentation, campaign measurement, and performance reporting.
Ability to use AI tools in marketing strategy and execution and evaluate and apply emerging capabilities to improve effectiveness, efficiency, and scale.
Strong communication, project management, and stakeholder-management skills, including the ability to manage multiple priorities and agency relationships.
Advanced English communication skills.
Ability to travel domestically approximately 10–20%.

Nice To Haves

Master’s degree in Marketing, Business Administration, or a related field.
Experience managing teams and marketing programs across multiple brands or complex commercial portfolios.

Responsibilities

Plan and execute demand-generation and integrated marketing campaigns for Mosaic’s Performance Products and Biosciences brands.
Translate brand strategy, product-launch priorities, and commercial objectives into targeted campaigns and activation plans in partnership with brand and product marketing teams.
Build and execute coordinated channel marketing programs with internal teams and external agency partners.
Oversee campaign planning, content development, execution, and ongoing optimization to drive customer engagement and business outcomes.
Own marketing data quality, governance, and continuous improvement with CRM and cross-functional partners.
Lead customer and prospect data enrichment, segmentation, and mapping to enable relevant marketing programs.
Oversee lead capture, campaign tracking, and lead management processes, including consistent tracking parameters and measurement standards.
Establish campaign performance dashboards and reporting that connect marketing activity to engagement, pipeline, and return on investment.
Use data and analytics to evaluate full-funnel performance, identify opportunities, and recommend improvements in targeting, content, channels, and investment.
Partner with marketing and CRM teams to improve marketing technology processes, reporting, and program effectiveness.
Build partnerships with brand marketing, sales, IT, and agency teams to align priorities, requirements, and execution.
Lead and coordinate marketing resources and external partners to deliver programs on time and against business objectives.
Identify, test, and scale practical applications of AI in marketing strategy, content development, insights, and program execution.