Senior Marketing Manager - HALL Park Hotel

Coury Hospitality•Frisco, TX
•Onsite

About The Position

The Senior Marketing Manager leads marketing strategy for HALL Park Hotel and Palato, ensuring initiatives reflect the brands and business goals. The role collaborates with hotel leadership and Sales, Revenue, Operations, and Food & Beverage teams to develop engaging campaigns, strengthen community partnerships, and deliver measurable results. The position calls for creative, strategic leadership to elevate the brands and create memorable guest experiences. The role is primarily based on-site at hotel properties and outlets, with occasional off-site work for events and community partnerships. It requires moving throughout hotel facilities, standing for extended periods during events, and working indoors or outdoors as business needs require. The manager must balance multiple deadlines and priorities in a dynamic, collaborative environment and represent the hotel brands professionally.

Requirements

  • 3–5 years of experience in marketing, communications, public relations, or a related field.
  • 1–2 years of experience with paid advertising and external partnerships.
  • Experience developing and executing marketing strategies and managing social media platforms and digital campaigns.
  • Understanding of social media KPIs, digital marketing channels, and campaign performance analytics.
  • Proficiency with Microsoft Office, Outlook, and design tools such as Canva or Adobe applications.
  • Strong written, verbal, and visual communication skills, with an eye for photography, video, and content creation.
  • Excellent leadership, project management, organization, and time management skills.
  • Ability to move throughout hotel facilities and stand for extended periods during events.
  • Ability to work in indoor and outdoor environments as business needs require.
  • Ability to manage multiple deadlines and priorities in a dynamic, collaborative environment.
  • Ability to maintain a professional presence and represent the hotel brands positively.

Nice To Haves

  • Hospitality, public relations, and on-site marketing experience preferred.

Responsibilities

  • Develop, oversee, and execute marketing strategies that build brand awareness, engage guests, and drive revenue.
  • Lead, mentor, and inspire teams to bring ideas to life.
  • Create digital content, social media campaigns, and advertising initiatives.
  • Build relationships with local businesses, media, influencers, and community partners.
  • Use data and performance metrics to evaluate results, improve campaigns, and maximize marketing ROI.
  • Lead marketing strategy for HALL Park Hotel and Palato, aligning initiatives with brand and business goals.
  • Collaborate with hotel leadership and Sales, Revenue, Operations, and Food & Beverage teams on campaigns and partnerships.
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