Senior Marketing Manager, Field & Partner

Remarcable, Inc.•Austin, TX

About The Position

Remarcable is a central procurement platform built for specialty trade contractors, connecting contractor field teams, office teams, and suppliers. The Senior Marketing Manager, Field & Partner will build and scale marketing programs that generate demand and revenue through partner and field marketing channels. The role combines strategic planning with hands-on execution, including joint marketing programs with material suppliers and participation in local contractor events. Success is measured by pipeline generated through partner and field programs, marketing-sourced contribution to ARR, and partner enablement success. The role owns partner and field marketing channels as part of Remarcable’s marketing pipeline strategy. It works across partner organizations and internal teams to develop go-to-market programs, enable partner sellers, execute regional field programs, and track outcomes.

Requirements

  • At least 6 years of experience in B2B marketing, including at least 3 years in partner, channel, or field marketing.
  • Willingness to travel 50–70% and work flexible hours around field event schedules.
  • Ability to plan strategically, including developing joint co-marketing strategies, and execute tactical field marketing programs.
  • Proven track record managing marketing budgets exceeding $250K with clear ROI tracking.
  • Experience tracking ROI for partner and field marketing programs.
  • Proven ability to develop joint go-to-market programs that drive measurable pipeline.
  • Ability to build and operate in ambiguous environments and create processes where none exist.
  • Strong relationship-building skills with internal teams and external partners.
  • Strong project management and event execution skills.
  • High proficiency with CRM and marketing automation tools, specifically Salesforce and HubSpot.
  • Tech-savvy and willing to leverage AI tools to optimize workflows and execution.

Nice To Haves

  • Candidates based in St. Louis, Chicago, Dallas, Austin, Omaha, or other major Midwest hubs are preferred.

Responsibilities

  • Develop and execute joint go-to-market programs with manufacturers, distributors, and associations.
  • Build annual co-marketing plans that include campaign strategy, budget details, and ROI metrics.
  • Launch integrated campaigns with technology partners, specifically ERP partners, to drive referral leads.
  • Create enablement toolkits, including presentations, case studies, and digital assets, to activate partner sellers.
  • Track and report partner-sourced and partner-influenced pipeline using Salesforce dashboards.
  • Create and manage co-branded collateral, partner communications, and press-release announcements with partners.
  • Partner with distributors, manufacturers, and association chapters to host or sponsor local contractor events in partnership with business development.
  • Build regional marketing programs, such as regional roadshows and lunch-and-learns, to drive awareness, acquisition, and adoption.
  • Develop repeatable playbooks for scalable field activations.
  • Manage field event logistics, partner coordination, and follow-up execution in collaboration with the Events Manager.
  • Collaborate with Product Marketing on messaging and product launches relevant to partner audiences.
  • Work with Demand Generation and Sales to align campaigns, track lead flow, and measure ROI.
  • Represent the partner ecosystem in go-to-market planning and influence future programs.
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