Senior Manager, Media

World Economic Forum•New York, NY
•$150,000 - $170,000•Hybrid

About The Position

The Senior Manager, Media will join the World Economic Forum’s international communications team to strengthen awareness, understanding and coverage of the Forum’s initiatives, research and impact across the United States, with a particular focus on technology, AI and related sectors. The role is based in the Forum’s New York office and works closely with colleagues in Geneva and the San Francisco Bay Area. It supports West Coast initiatives focused on technology, AI, sustainability, urban planning and advanced manufacturing, including work connected to the Centre for Advanced Manufacturing and the Urban Transformation Centre. The role also contributes to the Media Content Team and leads media engagement for the Centre for Financial & Monetary Systems. The position reports to the Head of Media in the U.S. and collaborates with Forum Centres, partners, spokespeople, suppliers and external media. It involves approximately 25% travel, primarily to San Francisco and occasionally to Forum headquarters in Geneva. The role combines media strategy and stakeholder engagement, media content and event delivery, monitoring and analysis, and coordination and digital tools.

Requirements

  • At least 8 years of relevant experience in media relations, public relations, communications, journalism, research or a similar field.
  • Established media network and strong knowledge of the U.S. media landscape, particularly technology, AI, business and innovation media and journalists in Silicon Valley, San Francisco and other major U.S. markets.
  • Excellent knowledge of current affairs and the evolving media environment, with the judgement to identify relevant opportunities and manage reputational sensitivities.
  • Outstanding written and verbal English.
  • Strong organizational, project-management and digital skills.
  • A proactive, collaborative and quick-learning approach, with maturity, flexibility, sound judgement and the ability to work under pressure across multiple priorities.

Nice To Haves

  • Master’s degree in journalism, communications, international relations or a related field, or equivalent professional experience.
  • Experience in an international or mission-led organization.
  • Additional languages.
  • Experience using CMS, Mailchimp, Salesforce Marketing Cloud or equivalent platforms.

Responsibilities

  • Advise on and deliver media strategies that grow the Forum’s impact in the U.S. and globally across technology, AI, sustainability, financial and institutional priorities, with the aim of increasing interviews and coverage.
  • Develop proactive storylines, messages and pitching strategies; identify appropriate spokespeople; and translate complex Forum work into clear, newsworthy narratives.
  • Maintain and expand relationships with regional, national and international media, including mainstream outlets, trade press, broadcasters, digital publishers, media influencers and technology journalists, particularly in Silicon Valley and the wider Bay Area.
  • Develop and manage media partnerships with broadcasters, print and digital outlets for Forum events, research and campaigns, and coordinate Forum activities with media and relevant constituents.
  • Lead the production of media content, including press releases, media advisories, media kits, newsletters, press-conference structures and opinion pieces related to Forum milestones and research.
  • Manage interview requests and media enquiries, and maintain a media database mapped to Forum topics including technology, AI, urban governance, sustainability, energy, environment and finance.
  • Prepare regular media analysis and monitor U.S. coverage from New York to San Francisco, using insights to inform the Media Engagement team and Forum leadership.
  • Use media monitoring, analytics and digital marketing tools to support distribution, campaigns and decision-making.
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