Senior Manager, Account Based Marketing (Strategic Accounts)

Checkout.com • New York, NY

1d • Hybrid

About The Position

Checkout.com is seeking a Senior Manager, Account Based Marketing to build, execute, and scale enterprise demand generation and Account-Based Marketing (ABM) strategies across North America. The role combines strategic planning with hands-on campaign execution and owns the pipeline journey from first touch through early-stage qualified opportunities, with a focus on qualified pipeline and executive engagement alongside the Strategic Accounts team.

The position will develop the operational blueprint for targeting, engaging, and converting high-value enterprise buyers, including CFOs, Heads of Payments, Treasurers, and CTOs at Fortune 500 companies and high-growth digital businesses. It is a key contributor to Checkout.com’s North American growth strategy and will establish the framework and momentum for a data-driven demand generation function.

Requirements

• 6–8+ years of experience in demand generation, revenue marketing, or growth marketing within B2B SaaS or fintech.
• A proven track record supporting complex enterprise sales cycles.
• Direct experience building and scaling targeted ABM programs that measurably drive pipeline acceleration and closed-won revenue.
• Strong familiarity with marketing automation, CRM systems, ABM technology stacks, and multi-touch attribution models.
• Ability to set strategic direction and personally execute campaigns, including writing copy, building campaigns, and analyzing data.
• Strong cross-functional collaboration and influencing skills, including the ability to align teams and drive accountability across marketing, revenue operations, and senior sales leadership.

Nice To Haves

• Strong understanding of the payments landscape, digital commerce, or complex financial ecosystems.

Responsibilities

• Own the strategic plan and execution for regional demand generation in North America, with accountability for qualified enterprise pipeline and closed-won revenue.
• Design, launch, and scale 1:1 and 1:few ABM programs for high-value enterprise targets in the US and Canada.
• Partner with Revenue Operations, Marketing Operations, and Sales to refine lead scoring, qualification, routing, and shared service-level agreements to improve conversion and reduce funnel friction.
• Identify, test, and scale effective acquisition channels, including personalized email and nurture campaigns, targeted paid digital, webinars, bespoke content syndication, and industry events.
• Develop segmentation and messaging strategies for complex buying committees, including technical Product and Engineering personas and commercial Finance and C-suite decision-makers.
• Coordinate with Enterprise Marketing, Product Marketing, Field Marketing, and Sales to deliver unified, integrated campaigns across the buyer journey.
• Establish the framework and early momentum for a high-performing demand generation function, using data-driven insights to optimize return on investment.

Benefits

• Comprehensive healthcare, vision, and dental benefits.
• A collaborative, dynamic, and flexible working environment.
• Opportunity to shape the growth story of a global fintech company in North America.
• Hybrid working model with flexibility and three days per week in the office.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed