Senior Director of Performance Marketing
About The Position
Compass International Holdings is hiring a senior, highly strategic individual contributor to lead performance marketing and influence how its real estate platform grows. The role owns both the strategy and hands-on execution of consumer acquisition for Compass.com, connecting media investment to transaction conversion, agent lead quality, and unit economics. The position works closely with senior leadership and cross-functional teams, and helps shape the performance marketing function’s operating model, measurement, tools, and talent strategy as it scales across the company’s brands. The role will build and execute a multichannel acquisition strategy across paid search, paid social, display, video, and emerging channels; manage a significant paid media portfolio; and establish trusted measurement practices using media mix modeling, incrementality testing, multi-touch attribution, and automated bidding. The person will present growth priorities and investment recommendations to executives and partners across product, brand, data, and technology. Success includes developing a thorough understanding of the business and acquisition funnel in the first 90 days; launching a performance strategy, measurement framework, incrementality tests, and data-driven budget changes within six months; and improving acquisition efficiency and lead quality while connecting paid media to transactions and agent outcomes within 12 months. NYC is preferred, with other hub locations listed as options.
Requirements
- 10+ years of experience in marketing.
- 3–4+ years leading performance marketing at a top real estate company or high-volume marketplace portal, ideally.
- Deep, practical experience with media mix modeling, incrementality testing, paid acquisition channels, and attribution models.
- Ability to develop multichannel growth strategy and work directly on campaign structure and bidding logic.
- Ability to present to and influence C-suite leaders using data and a clear point of view.
- Strong interest in the company’s mission of helping people find their place in the world and helping agents grow their businesses.
Nice To Haves
- Experience at a top real estate or high-volume marketplace portal.
Responsibilities
- Build the performance marketing strategy for Compass.com and drive execution across paid search, paid social, display, video, and emerging acquisition channels.
- Connect media performance to transaction conversion, agent lead quality, and unit economics.
- Build a trusted measurement practice using media mix modeling, incrementality testing, multi-touch attribution, and automated bidding.
- Manage and scale a significant paid media portfolio, reallocating investment based on performance data.
- Present priorities, results, and investment recommendations to the executive team and cross-functional partners.
- Help define the performance marketing function’s operating model, tooling, and talent strategy as it expands across company brands.
- Improve acquisition efficiency and lead quality, and connect paid media to transactions and agent outcomes.
- Build a testing culture and establish a measurement framework used by executive leadership.
Benefits
- Incentive programs, which may include eligible cash, equity, or commissions.
- Paid vacation, holidays, sick time, parental leave, and recharge leave.
- Medical and tele-health benefits.
- Dental insurance.
- Vision benefits.
- 401(k) plan.
- Flexible spending accounts (FSAs).
- Commuter program.
- Life and disability insurance.
- Maven support system for new parents.
- Carrot fertility benefits.
- UrbanSitter caregiver referral network.
- Employee Assistance Program.
- Pet insurance.
- Professional growth opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
