Senior Director of Performance Marketing

Compass•Seattle, WA

13h•$185,000 - $205,000

About The Position

Compass International Holdings is seeking a senior, highly strategic individual contributor to lead performance marketing and influence growth across its real estate platform. The role owns both strategy and hands-on execution for how consumers find Compass, while serving as a trusted growth advisor to senior leadership. The position will help shape the performance marketing function as it scales across the company’s brands, including its measurement approach, operating model, tools, and future talent needs. The role will build and execute performance marketing plans for Compass.com across paid search, paid social, display, video, and emerging acquisition channels. It will connect media investment to transaction conversion, agent lead quality, and unit economics; establish trusted measurement practices; manage and optimize a significant paid media portfolio; and present results and investment recommendations to executives and cross-functional partners. The company describes success as developing a thorough understanding of acquisition and lead-to-transaction pathways in the first 90 days, establishing a measurement framework and launching incrementality tests by six months, and measurably improving acquisition efficiency and lead quality within 12 months. The role is NYC-preferred, with other hub locations considered: Boston, Seattle, Austin, or San Francisco.

Requirements

10+ years of experience in marketing.
3–4+ years leading performance marketing at a top real estate company or high-volume marketplace portal is sought.
Deep, practical experience with media mix modeling, incrementality testing, paid acquisition channels, and attribution models.
Ability to develop multi-channel growth strategy and personally execute campaign structure and bidding work.
Experience managing significant paid media investment and making data-driven budget decisions.
Ability to present recommendations to and influence C-suite and executive stakeholders.
Strong connection to the company’s mission of helping people find their place and helping real estate agents grow their businesses.

Nice To Haves

Experience in real estate or high-volume marketplace portal performance marketing.

Responsibilities

Build the performance marketing strategy for Compass.com and lead execution across paid search, paid social, display, video, and emerging acquisition channels.
Connect media performance to transaction conversion, agent lead quality, and unit economics.
Establish and use media mix modeling, incrementality testing, multi-touch attribution, and automated bidding to improve customer acquisition cost and lifetime value efficiency.
Manage and scale a significant paid media portfolio, reallocating investment based on performance data.
Present priorities, results, and investment recommendations to the executive team and cross-functional partners in product, brand, and technology.
Help define the performance marketing operating model, tooling, and talent strategy as the function expands across company brands.
Build trusted relationships with leadership and partners across product, brand, data, and technology.
Improve acquisition efficiency and lead quality, connect paid media to transactions and agent outcomes, and foster a testing culture.