Senior Director Enrollment Communications & Engagement

University of North Texas System•Denton, TX
•Onsite

About The Position

The Senior Director Enrollment Communications & Engagement is a division-level position that leads the planning, implementation, and oversight of internal and external communications supporting the mission, priorities, and goals of the Division of Enrollment and the University of North Texas. Working in alignment with divisional leadership, the role advances communication strategies, oversees messaging and engagement efforts, promotes standards and best practices, and evaluates outcomes to improve effectiveness, consistency, and user experience across communication channels. The position leads cross-functional initiatives, supports strategic priorities, and ensures communications align with institutional messaging, branding expectations, and UNT System policies and procedures. The role provides strategic leadership for enrollment communications and outreach, including communications intended to support recruitment, retention, student success, and movement through the enrollment lifecycle. It also directs employee communication initiatives and develops evaluation processes to inform decision-making, planning, and resource alignment. The position is based at the University of North Texas in Denton. The stated schedule is Monday through Friday, 8 a.m. to 5 p.m., with some evenings and weekends as required to meet unit deadlines.

Requirements

  • Bachelor’s degree and eight years of closely related professional experience, or an equivalent combination of education, training, and experience.
  • Knowledge of effective managerial methods and techniques for establishing and maintaining an effective workforce.
  • Ability to plan, assign, and supervise the work of subordinates.
  • Ability to conceptualize and make sound business decisions.
  • Strong presentation skills.
  • Strong problem-solving skills.
  • Strong critical-thinking skills.
  • Strong planning and project-management skills.
  • Ability to communicate effectively, verbally and in writing, with various stakeholders.
  • Ability to develop and maintain effective working relationships.
  • Submit a minimum of two professional references with the application; additional references may be added after submission.

Responsibilities

  • Provide leadership for enrollment communications, aligning efforts with divisional priorities and ensuring accountability for measurable recruitment and retention outcomes.
  • Oversee communication planning, content, and editorial direction across multiple technology platforms, ensuring messaging is timely, accurate, audience-appropriate, and consistent with enrollment goals, institutional priorities, and branding and messaging standards.
  • Direct strategic communication and outreach efforts that support students through key stages of the enrollment lifecycle; assess effectiveness and recommend improvements using performance data and identified needs, in collaboration with campus stakeholders.
  • Direct employee communication initiatives that build awareness of divisional priorities, strengthen internal communication practices, and contribute to professional development, engagement, and organizational effectiveness in accordance with University and UNT System policies and procedures.
  • Partner strategically with division leadership and external partners to develop communication priorities and implementation plans supporting recruitment, retention, student success, and other division and University objectives.
  • Develop and oversee processes for evaluating communication effectiveness using assessment methods, performance indicators, reporting tools, and continuous improvement practices; use findings to inform decision-making, planning, and resource alignment.
  • Plan, assign, and supervise the work of subordinates.
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