Senior Director Enrollment Communications & Engagement

University of North Texas System•Denton, TX
•Onsite

About The Position

The Senior Director Enrollment Communications & Engagement is a division-level position responsible for leading the planning, implementation, and oversight of internal and external communications in support of the Division of Enrollment and University missions, priorities, and goals. In alignment with divisional leadership, the role advances communication strategies, oversees messaging and engagement efforts, promotes standards and best practices, and evaluates outcomes to improve effectiveness, consistency, and user experience across communication channels. The position leads cross-functional initiatives and ensures communications align with institutional messaging, branding expectations, and UNT System policies and procedures. The Division of Enrollment supports the University of North Texas’ strategic enrollment goals by recruiting, enrolling, and retaining a talented community of students who will graduate and contribute to Texas and communities beyond. The position is based in Denton, with a Monday–Friday schedule of 8 a.m.–5 p.m.; some evenings and weekends are required as needed to meet unit deadlines. The work involves communicating with others to exchange information. No adverse environmental conditions are expected, and driving a University vehicle is not required.

Requirements

  • Bachelor’s degree and eight years of closely related professional experience, or an equivalent combination of education, training, and experience.
  • Knowledge of effective managerial methods and techniques to establish and maintain an effective workforce.
  • Ability to plan, assign, and supervise the work of subordinates.
  • Ability to conceptualize and make sound business decisions.
  • Strong presentation skills.
  • Strong problem-solving skills.
  • Strong critical-thinking skills.
  • Strong planning and project-management skills.
  • Ability to communicate effectively, verbally and in writing, with various stakeholders.
  • Ability to develop and maintain effective working relationships.
  • Applicants must submit at least two professional references as part of the application.

Responsibilities

  • Provide leadership for enrollment communications, aligning work with divisional priorities and ensuring accountability for measurable recruitment and retention outcomes.
  • Oversee communication planning, content, and editorial direction across multiple technology platforms, ensuring timely, accurate, audience-appropriate messaging that supports enrollment goals, institutional priorities, and branding and messaging standards.
  • Direct strategic communication and outreach efforts that support students’ movement through key stages of the enrollment lifecycle; assess effectiveness and recommend improvements based on performance data and identified needs in collaboration with campus stakeholders.
  • Direct employee communication initiatives that support awareness of divisional priorities, strengthen internal communication practices, and contribute to professional development, engagement, and organizational effectiveness in accordance with University and UNT System policies and procedures.
  • Partner strategically with division leadership and external partners to develop communication priorities and implementation plans supporting recruitment, retention, student success, and other division and University objectives.
  • Develop and oversee processes for evaluating communication effectiveness using assessment methods, performance indicators, reporting tools, and continuous improvement practices; use findings to inform decisions, planning, and resource alignment.
  • Plan, assign, and supervise the work of subordinates.
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