Senior Director, Content & Innovation
About The Position
Nexstar Media Group is seeking an experienced and visionary Senior Director of Content & Innovation to help lead the company's Content First transformation across local markets nationwide. This corporate leadership role works directly with station leadership teams to strengthen content creation, accelerate innovation, improve workflows, and drive audience growth across broadcast, streaming, digital, social, and emerging platforms. The role calls for a collaborative leader who can coach teams, identify opportunities, implement new technologies, and scale best practices across the organization. The successful candidate will combine content leadership and journalistic judgment with technology, AI, and operational efficiencies to maximize performance. Extensive travel is required to support teams and business operations across multiple locations.
Requirements
- 10+ years of leadership experience in local media, journalism, digital content, streaming, or related fields.
- Demonstrated success leading high-performing teams and driving organizational change.
- Strong understanding of multiplatform content strategies, audience development, and emerging media trends.
- Experience implementing technology, AI, and workflow solutions to improve content operations.
- Exceptional communication, coaching, and leadership skills.
- Ability to build consensus, influence stakeholders, and lead teams through transformation.
- Willingness to work closely with local station leadership teams.
- Extensive travel is required, with a significant portion of the role spent supporting teams and business operations across multiple locations.
Nice To Haves
- Prior experience as a News Director, Director of Content & Innovation, Managing Editor, Executive Producer, Digital Content Leader, or similar senior content role is strongly preferred.
Responsibilities
- Partner directly with local market leadership to advance Nexstar's Content First strategy.
- Drive innovation in content creation, storytelling, audience engagement, and platform distribution.
- Identify and implement workflow improvements that increase efficiency and expand multiplatform content production.
- Lead adoption of AI, automation, and emerging technologies that support content creation and newsroom operations while maintaining the journalistic integrity of Nexstar's content.
- Coach and develop Directors of Content & Innovation, News Directors, and content teams across the company.
- Share and scale best practices, successful initiatives, and innovative content strategies across markets.
- Analyze audience trends, performance metrics, and market opportunities to improve results.
- Foster a culture of collaboration, accountability, innovation, and continuous improvement.
- Work closely with local station leadership teams and support teams and business operations across multiple locations.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
