Senior CRO, Affiliate Marketing

Launch Potato•Chicago, KS

2d•Remote

About The Position

Launch Potato is hiring a Senior CRO, Affiliate Marketing to execute landing-page and funnel tests that improve performance across high-traffic campaigns. The role brings revenue-driving optimizations to life through hands-on test building, analysis, launch, and reporting, while balancing internal and external KPIs. The successful candidate will work with optimization leads and cross-functional partners to implement ideas efficiently, document insights, and become a subject matter expert on assigned offer verticals. The position calls for a reliable, detail-oriented executor who can manage multiple launches, follow structured processes, QA changes and tracking, and communicate results clearly. The role is remote-first; Launch Potato has a South Florida headquarters and a team across 18 countries.

Requirements

At least 5 years of experience in a performance marketing or CRO execution role.
Experience launching tests and owning strategy, QA, and implementation in collaboration with strategic leads.
Strong follow-through and ownership of tasks.
Understanding of direct-response mechanics and high-volume testing environments.
Experience running A/B tests, QA'ing launches, and reporting on test outcomes.
Comfort updating copy, layouts, and page flows within testing tools or a CMS.
Solid understanding of factors that affect conversion.
Working knowledge of analytics platforms such as Google Analytics, Looker, or similar.
Ability to balance internal and external pressure while managing competing KPIs.
Experience optimizing lead-form pages end-to-end, with UI/UX awareness.
Clear communication and ability to work across Copy, Design, and Media teams.
Creative mindset and ability to identify UX friction and suggest behavior-based improvements.
Detail-oriented, efficient, process-focused, analytical, and adaptable, with the ability to manage multiple launches.

Nice To Haves

Experience in financial services (such as investing, banking, credit cards, or lending), home services, insurance, or similar lead-form categories.

Responsibilities

Execute high-impact landing page and funnel tests across high-traffic campaigns.
Optimize user journeys across device types, including copy, UI/UX, and advertiser order.
Build, analyze, launch, and report on tests and optimizations.
QA implementations to ensure they are error-free, match specifications, and are tracked accurately.
Document test results and insights clearly to inform future optimizations.
Partner with optimization leads to advance ideas quickly and reduce bottlenecks.
Become the subject matter expert on assigned offer verticals.
Collaborate across teams to gather inputs, finalize creative, and prepare launches.
Create and monitor comprehensive reports tracking multiple internal and external KPIs.
Manage timelines, follow through on implementation steps, and identify bugs or tracking issues before launch.