Senior CRO, Affiliate Marketing

Launch Potato•Austin, TX

8d•$100,000 - $120,000•Remote

About The Position

Launch Potato is hiring a Senior CRO, Affiliate Marketing to execute high-impact landing-page and funnel tests across high-traffic campaigns. The role brings revenue-driving optimizations to life through hands-on building, multivariate analysis, launching, and reporting, while balancing internal and external KPIs. The successful candidate will deliver reliable, carefully QA’d tests and continuously iterate on performance across devices and user journeys. The role partners with optimization leads to move ideas forward, reduce bottlenecks, and become the subject matter expert for assigned offer verticals. It also collaborates across Copy, Design, and Media to gather inputs, finalize creative, and prepare launches. The position calls for a detail-oriented, analytical, adaptable executor who documents results and shares learnings to help the broader team improve. Launch Potato is a profitable, bootstrapped discovery and conversion company with a South Florida headquarters and a remote-first team across 18 countries. Compensation includes a base salary of $100,000–$120,000 per year, a profit-sharing bonus, and competitive benefits. The company states that future increases are based on company and personal performance, rather than annual cost-of-living adjustments.

Requirements

At least 5 years of experience in a performance marketing or CRO execution role.
Experience launching tests and owning strategy, QA, and implementation in collaboration with strategic leads.
Understanding of direct-response mechanics and high-volume testing environments, preferably in financial services, home services, insurance, or similar lead-form categories.
Experience running A/B tests, QA’ing launches, and reporting on test outcomes.
Comfort updating copy, layouts, and page flows within testing tools or a CMS.
Solid understanding of factors that affect conversion.
Working knowledge of analytics platforms such as Google Analytics, Looker, or similar.
Ability to balance internal and external pressure while driving competing KPIs.
Experience optimizing lead-form pages end to end, with UI/UX savvy.
Clear communication and ability to work across Copy, Design, and Media teams.
Creative mindset with the ability to spot UX friction and suggest behavior-informed improvements.
Strong follow-through, task ownership, attention to detail, and ability to deliver efficiently.
Ability to follow structured workflows and track work from briefs through results.
Analytical ability to create clear, effective performance reports.
Adaptability to shifting priorities and multiple concurrent launches.
Curiosity about performance and a desire to learn how to improve results.

Responsibilities

Execute continuous, high-impact landing-page and funnel optimizations across device types and user journeys, including tests of copy, UI/UX, and advertiser order.
Build, launch, and analyze tests, including multivariate analyses, and report on their outcomes.
Ensure tests and optimizations are implemented accurately, follow specifications, and are tracked correctly; identify bugs and tracking issues before launch.
Summarize and document test results clearly to inform future optimizations.
Partner with optimization leads to move ideas forward quickly and reduce bottlenecks.
Become the subject matter expert on assigned offer verticals.
Collaborate cross-functionally to gather inputs, finalize creative, and prepare launches efficiently.
Create and monitor clear, comprehensive reports tracking multiple internal and external KPIs.
Manage timelines and implementation steps while handling multiple launches and shifting priorities.
Share learnings that help the broader team execute more effectively.