Senior Associate, Marketing Operations

Garner Health•New York, NY

9h•$95,000 - $115,000•Hybrid

About The Position

Garner is seeking a Senior Associate, Marketing Operations to manage the operational aspects of Garner's demand generation efforts. This role involves overseeing daily campaign operations, providing marketing reports and analysis, and ensuring accurate and timely lead data transfer to the sales team. The position emphasizes automation and the use of AI tools to streamline manual tasks, making processes more efficient and hands-free over time. The role reports to the Director of Marketing Operations.

Requirements

1–3 years of experience in marketing operations, revenue operations, or a related operational role, preferably at a B2B organization
Hands-on HubSpot experience (workflows, forms, segmentation)
Salesforce familiarity is a strong plus
An automation-first mindset: comfortable with detail-oriented execution, and routinely asking how a process could be made repeatable or hands-free
Fluency with AI tools (e.g., Claude) applied to real workflows, or strong motivation to build it fast
Data comfort: confident building reports and working in spreadsheets
SQL or Python exposure is a plus
A self-starter mindset toward understanding, documenting, and navigating new systems

Responsibilities

Own campaign operations end-to-end, including campaign enrollment, list processing, tracking setup, and CRM data hygiene, ensuring every campaign is accurately tracked and attribution is preserved
Own the marketing ops request queue, triaging and delivering requests within SLA and escalating only what requires systems-level judgment
Use AI tools and automation to convert repetitive campaign ops and request work into hands-free, monitored processes, measured by declining manual effort per campaign
Deliver marketing reporting and analysis, maintaining and automating the reporting library (recurring refreshes and event, webinar, and email performance reports) and executing one-off data pulls and analyses as needs arise
Own day-to-day lead routing operations, monitoring flow health, resolving routing exceptions, and maintaining speed-to-lead as routing logic and data sources evolve