Senior Analyst, Marketing Technology

Home Depot • Atlanta, GA

1d

About The Position

The Senior Analyst, Marketing Technology is a member of The Home Depot’s Marketing Technology Operations team. The role enables marketing projects, processes, and operational efficiencies through technology implementations and ongoing support. This includes gathering information to understand business requirements, configuring systems, and supporting implementations through training, associate onboarding, and governance.

The position works with Marketing Technology product management, Brand Marketing account services, creative teams, the program management office, third-party software providers, and other cross-functional partners. It uses data and insights to improve processes and system configurations, support automation and training improvements, and help ensure systems and data remain clean. The role typically reports to a Manager or Senior Manager of Marketing Operations and has no direct reports. Overnight travel is typically less than 10% of the time.

Requirements

• Must be at least 18 years old.
• Must be legally permitted to work in the United States.
• A bachelor's degree or equivalent degree in a field of study related to the job, or the knowledge, skills, and abilities typically acquired through completing such a program.
• At least 4 years of work experience.
• Strong problem-solving skills and the ability to manage ambiguity.
• Ability to communicate complex topics to managers and senior leadership.
• Excellent verbal and written communication skills, including the ability to prepare clean, concise, leadership-ready documents.
• Self-motivated and able to work independently and collaboratively across teams; able to lead and deliver projects with little direction.

Nice To Haves

• Previous experience in traditional and/or digital marketing, marketing operations, or marketing technology operations.
• Experience with Marketing Technology systems and ways of working, including digital asset management, dynamically assembled creative/content, campaign and offer management, marketing workflow management, and agile marketing.

Responsibilities

• Remain knowledgeable about Marketing Technology systems and capabilities, and trends in Marketing Operations.
• Provide ongoing support for systems used to execute marketing projects, including developing and delivering training, onboarding new associates, and governing implementations to keep configurations and data clean.
• Use data and insights to optimize processes through automation, system configuration enhancements, process improvements, and training program modifications.
• Partner with third-party software providers to understand and influence their capabilities roadmap.
• Partner with Marketing Technology product management, Brand Marketing account services, creative, the PMO, and other cross-functional partners to understand processes and system requirements.
• Gather requirements based on PMO center-of-excellence processes and ways of working, configure technology, onboard users, and roll out solutions that enable marketing project execution and processes.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior