Senior Analyst, Marketing Technology

The Home Depot•Atlanta, GA

About The Position

Serves on The Home Depot’s Marketing Technology Operations team and helps enable marketing projects, processes, and operational efficiencies through technology implementation and ongoing support. The role participates in gathering information to understand business requirements, configuring systems, and supporting implementations through training, onboarding new associates, and governance.

Requirements

  • Must be at least 18 years of age.
  • Must be legally permitted to work in the United States.
  • At least 4 years of work experience.
  • Bachelor’s degree or equivalent in a field of study related to the job, or the knowledge, skills, and abilities typically acquired through completion of such a program.

Nice To Haves

  • Previous experience in traditional and/or digital marketing, marketing operations, or marketing technology operations.
  • Self-motivated, able to work independently and collaboratively across teams, and able to lead and deliver projects with little direction.
  • Strong problem-solving skills and ability to manage ambiguity.
  • Ability to communicate complex topics to managers and senior leadership.
  • Experience with Marketing Technology systems and practices, including digital asset management, dynamically assembled creative/content, campaign and offer management, marketing workflow management, and agile marketing.
  • Excellent verbal and written communication skills and ability to prepare clean, concise, leadership-ready documents.

Responsibilities

  • Remain knowledgeable about Marketing Technology systems and capabilities and trends in Marketing Operations.
  • Provide ongoing support for systems that enable marketing project execution, including delivering training, onboarding new associates, and governing implementations to keep configurations and data clean.
  • Use data and insights to optimize processes through automation, system configuration enhancements, process improvements, and training modifications that drive operational efficiencies.
  • Partner with third-party software providers to understand and influence their capabilities roadmaps.
  • Partner with Marketing Technology product management, Brand Marketing account services, creative, the program management office (PMO), and other cross-functional partners to understand processes and system requirements.
  • Gather requirements based on PMO center-of-excellence processes and ways of working; configure technology, onboard users, and roll out solutions that enable marketing project execution and processes.
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