Senior Analyst

The Senior Analyst role at RAPP Chicago is responsible for contributing to projects that utilize data to answer complex strategic questions and persuade clients to follow data-driven strategies. They will be involved in developing data-driven hypotheses, creating client reports and dashboards, and collaborating with various teams within the organization. The Senior Analyst should have a strong background in marketing analytics, proficiency in data visualization platforms, and excellent problem-solving and presentation skills.

• Utilizes data to identify opportunities and insights within the consumer journey
• Develops data-driven hypothesis on performance of lead journeys
• Creates client outputs including monthly reports & dashboards, quarterly deep-dive reports, as well as other ad hoc analysis
• Contributes to development and maintenance of dashboards through various reporting tools
• Collaborates with Strategy, Enablement, Technology and Data Science Teams
• Closely works within broader team to improve data fidelity, availability and accessibility for reporting and analysis
• Manage workstreams and potentially a team of Junior Analysts
• Drives efficiencies by working to automate repetitive processes
• Supports QA/QC function across all data-driven endeavors – thereby ensuring maximum impact from our analysis and minimum chance for erroneous conclusions
• Contributes to workflow efficiency improvements and more effective ideation by cultivating new learning tools, sources and resources
• Presents findings to internal and external stakeholders

• Bachelor's degree in Marketing, Business, Math/Statistics, Finance, or related field
• Minimum 3-5 years of marketing analytical experience or similar work
• Proficient in MS Excel and PowerPoint for data interpretation and client presentations
• Proficiency with Tableau, Datorama, or similar dashboarding/data visualization platforms
• Strong problem-solving skills with a practical and communicable approach
• Strong presentation skills
• Ability to think critically

• Competitive salary
• Comprehensive benefits plan
• Health/vision/dental insurance
• 401(k)
• Stock options
• Healthcare & Dependent Flexible Spending Accounts
• Vacation, sick, and personal days
• Positive activism days
• Paid parental leave
• Disability benefits
• Option to work from home two days per week
• Opportunity for in-person connections and collaboration
• Flexibility for all employees
• Opportunity for career growth and development
• Inclusive and diverse work culture
• Equal employment opportunity