Senior Ads Sales Account Manager

Accenture•Atlanta, GA

2d•$22 - $64•Onsite

About The Position

Accenture is seeking a Senior Ads Sales Account Manager to manage and grow a portfolio of small and medium-sized business advertisers on an emerging advertising platform for a global AI company. The role combines consultative sales with hands-on digital campaign expertise, owning advertiser relationships from onboarding through ongoing account development and focusing on retention, revenue growth, campaign performance, and long-term client success. The Account Manager advises advertisers on strategy, campaign setup, creative, measurement, performance, and investment. They analyze campaign data, diagnose underperformance, recommend optimizations, and coordinate with internal teams to address technical or delivery issues. The role also involves proactive client engagement, opportunity qualification, pipeline and CRM management, and contributing advertiser feedback and processes as the platform develops. The position is full-time and in-office five days per week in Atlanta, Georgia.

Requirements

At least 2 years of experience in digital advertising, ads sales, performance marketing, or advertising account management.

Nice To Haves

Ability to differentiate and sell to SMB and mid-market clients.
Hands-on experience creating, launching, managing, and optimizing digital advertising campaigns.
Experience advising multiple advertisers or clients on marketing strategy, campaign performance, and budget decisions.
Ability to diagnose underperforming campaigns and recommend practical improvements.
Experience creating ads or developing creative briefs, with understanding of how messaging, visuals, and calls to action influence results.
Strong analytical skills and ability to translate advertising data into clear, commercially relevant advice.
Evidence of retaining clients, developing accounts, or increasing advertising investment by delivering value.
Consultative selling, presentation, and objection-handling skills.
Experience with proactive customer contact and working toward revenue, retention, and activity targets.
Strong organization, CRM discipline, and ability to manage competing priorities across a portfolio.
Direct experience with paid social advertising platforms such as Meta, TikTok, LinkedIn, Snapchat, or Pinterest.
Experience in an agency, advertising platform, or client-facing performance marketing team.
Experience supporting SMB advertisers with different budgets, objectives, and levels of marketing knowledge.
Familiarity with conversion tracking, attribution, creative testing, and landing-page optimization.
Experience working with Salesforce and sales engagement tools.
Experience helping clients adopt a new advertising product or working in a developing platform environment.
Cultural and commercial awareness of the market or region supported.

Responsibilities

Own and develop a portfolio of SMB advertiser accounts, building relationships with decision-makers and serving as a trusted advertising advisor.
Understand each client’s business, audience, objectives, and marketing priorities, and translate them into tailored advertising strategies.
Develop account growth plans with objectives, campaign priorities, testing opportunities, and next steps.
Lead regular account reviews, explain campaign results, identify opportunities, and agree on performance-improvement actions.
Identify signs of disengagement or churn and take proactive steps to retain advertisers.
Grow advertiser investment by demonstrating value and recommending opportunities aligned with business goals.
Set clear expectations as the platform’s capabilities and advertising offering evolve.
Consult with advertisers on campaign objectives, audience strategy, budgets, creative messaging, and measurement.
Guide clients through onboarding, campaign setup, and launch.
Advise on ad copy, creative concepts, formats, calls to action, creative testing, and ad refresh opportunities.
Recommend structured campaign tests and adapt advice to platform capabilities and advertiser experience.
Monitor campaign performance and identify delivery, engagement, conversion, or return-on-investment issues.
Diagnose potential causes of underperformance, including creative, audience, budget, campaign setup, and post-click customer journey factors.
Interpret advertising metrics and turn insights into prioritized recommendations with ways to assess success.
Help clients distinguish campaign performance issues from measurement or tracking limitations.
Work with internal teams to resolve technical or delivery issues and keep advertisers informed.
Track the impact of recommendations and use results to guide optimization and scaling decisions.
Engage existing and prospective advertisers through calls, emails, consultations, and follow-ups.
Qualify opportunities by understanding advertiser needs, readiness, budgets, and growth potential.
Recommend advertising solutions aligned with client objectives and communicate their value.
Handle objections through informed discussion of campaign strategy, performance, and business outcomes.
Maintain consistent client engagement while meeting activity expectations, including 40–50 calls per day.
Maintain accurate account records, opportunities, forecasts, and next steps in Salesforce or an equivalent CRM.
Meet standards for lead response, advertiser follow-up, account reviews, and renewals where applicable.
Document campaign recommendations, client commitments, growth opportunities, and retention risks.
Share advertiser challenges, product feedback, and campaign insights with team leadership and relevant internal teams.
Contribute to playbooks and processes that improve onboarding, campaign support, and account growth.
Follow advertising policies, quality standards, and data privacy requirements in client interactions.