Account Director, Universal Ads

Comcast Resume•New York, NY
•$141,509 - $212,263

About The Position

Universal Ads, part of Comcast, helps brands buy premium, brand-safe video advertising with the ease of social ad buying. The Account Director will develop and grow relationships with advertisers in the Mobile App & Tech segment, including mobile apps, subscription businesses, AI-native companies, gaming, fintech, digital services, and other performance-driven advertisers. The role is responsible for developing new business, activating advertisers, and growing revenue across an assigned portfolio. The Account Director manages the commercial process from initial outreach through campaign activation, measurement, and revenue expansion, and partners with customer success, measurement, product, partnerships, and creative teams to support customer outcomes. The position suits an entrepreneurial, results-oriented seller who understands digital advertising and performance marketing and is interested in helping build a growing business.

Requirements

  • At least 3 years of direct sales or account management experience in app promotion, performance marketing, programmatic, CTV, social, mobile, or related digital advertising sales.
  • Demonstrated ability to prospect, develop new business opportunities, activate advertisers, and grow customer revenue.
  • Working knowledge of performance marketing metrics, attribution, measurement methodologies, and digital media buying.
  • Ability to communicate advertising solutions clearly, understand customer business objectives, and develop compelling sales proposals.
  • Strong organizational skills, pipeline management, forecasting, and attention to detail.
  • Self-motivated and proactive, with the ability to manage multiple opportunities in a fast-paced sales environment.
  • Entrepreneurial mindset, strong work ethic, and willingness to learn and adapt as the business evolves.
  • Relevant work experience listed as 7–10 years.
  • Bachelor's degree preferred; Comcast may also consider applicants with a combination of coursework and experience or extensive related professional experience.

Nice To Haves

  • Experience working with app marketers, growth marketers, gaming companies, fintech, digital services, subscription businesses, or other performance-driven advertisers.
  • Existing relationships within the Mobile and performance marketing ecosystem.
  • Familiarity with Ads Manager buying tools, mobile measurement partners (MMPs), and other performance measurement solutions.

Responsibilities

  • Own advertiser activation, revenue growth, and ongoing development across an assigned portfolio of Mobile & Tech accounts.
  • Build and maintain a qualified pipeline of prospective advertisers and convert opportunities into active Universal Ads customers.
  • Manage the sales process from prospecting and discovery through proposal development, measurement alignment, campaign launch, and revenue expansion.
  • Develop account plans identifying customer objectives, stakeholders, activation requirements, and growth opportunities.
  • Build relationships with growth, user acquisition, marketing, analytics, and measurement stakeholders.
  • Educate performance marketers on how CTV and premium video can complement existing growth channels and deliver measurable business outcomes.
  • Partner with customer success, measurement, product, partnerships, and creative teams to support campaign activation and advertiser growth.
  • Identify opportunities to increase customer investment across campaigns, objectives, audiences, and markets.
  • Maintain accurate pipeline management, revenue forecasting, account documentation, and consistent customer follow-up.
  • Gather and communicate customer feedback, market insights, and common objections to sales leadership and cross-functional teams.
  • Share customer learnings, successful activation strategies, and measurement insights to help develop effective sales approaches.
  • Represent Universal Ads professionally in customer meetings and relevant industry events.
  • Follow Comcast's Operating Principles, prioritize customer experience, learn and advocate for its technology and products, work collaboratively, participate in the Net Promoter System, drive results and growth, support inclusion, and act responsibly toward customers, investors, colleagues, and communities.

Benefits

  • Comcast offers eligible employees a range of benefits, with options and support intended to help employees physically, financially, and emotionally. The job posting directs candidates to the careers-site compensation and benefits summary for details.
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